Every day we are active users of different kinds of services from the very second we wake up to the second we fall asleep: when we go to the office, to school, to the supermarket, or even to a hospital. Very often, we have to face the fact that these services have not been designed keeping in mind the user: you! Service Design is an established and successful innovation methodology that helps generate exciting and meaningful experiences for people, like you.

Product design is an ongoing process as companies constantly review and improve their products in order to continue to meet the needs of their customers.Therefore, they look for professionals with the necessary knowledge to carry out this task.

The programme equips you with skills to tailor customer experiences through user research, customer journey mapping, service blueprints, ideation, and prototyping. You will learn creative problem-solving and how to integrate digital technologies into service design, with an emphasis on digital transformation and customer experience.

The distance learning Master of Arts in UX & Service Design - Online qualifies you to become an expert in user experience. If you are passionate about customer satisfaction, and keen to develop first-class services, then this is the right choice. If you are passionate about designing user experiences to satisfy customers, our UX & Service Design (M.A.) degree programme is for you.

We live in uncertain times. The favorable climate that humanity has known is rapidly changing, with far-reaching implications for human behavior and health. It’s increasingly critical to build preparedness for direct – and indirect – climate impacts and to welcome uncertainty into the design process. How do we explore and imagine possible pathways to increase our resilience and capacity to adapt? This workshop will explore these questions and help build an understanding of the trajectories, impacts, and influences of climate change.

Learn the process and methods to uncover people’s needs, opinions, and behaviors, and apply them to drive the development of successful products and services. People-centered research provides the hands-on skills to help you understand people’s opinions, behaviors, expectations, and goals for using a product or service, and how to apply these skills with empathy, honesty, and pragmatism.

This intensive five-day workshop offers a deep-dive introduction to the concept and practice of design thinking for services, processes, and products. Understand why design thinking has become the go-to approach for innovation across industries, and learn how to apply it according to your own needs.