Online Master of Arts in Mass Communication - Web Design
Gainesville, USA
DURATION
16 Months
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
USD 19,330
STUDY FORMAT
Distance Learning
Scholarships
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Introduction
Our multi-faceted master’s program in Web Design takes a three-pronged approach to this exciting and in-demand field, with courses in design skills, communication theory, and code. That’s right, code. Gone are the days of waiting for someone with technical expertise to create the platform you need to present your team’s creative storytelling and showcase your organization’s content.
Instead, you will learn to build websites from the ground up. Enjoy learning to code HTML, JavaScript, and more, along with how to expertly use design software such as InDesign and Illustrator. These technical skills coupled with courses on content creation, marketing, and UX theory will allow you to design attractive, effective websites from front to back.
Our unique and industry-advancing approach to teaching Web Design that incorporates visual design, communication theory, and full-stack development will provide you with the confidence and skills you need to create dynamic websites tailored to client and audience needs.
You will actively engage with your fellow learners and give and receive constructive feedback from peers and instructors beginning on day one. The culmination of your program includes a capstone course where you will develop work for your portfolio to help you land that next job or promotion, and best market your skills.
Core Concepts
- Code. Go beyond templates and shortcodes. First, master HTML5 and CSS3, jQuery, JavaScript and PHP fundamentals. Then take your skills to the next level. Students will learn to build server applications using Node, use SQL and Single-Page Application Frameworks, and understand full-stack JavaScript development.
- Design. Understand the fundamental principles of design and learn the tools of the trade. Create stunning designs prioritized for digital users and dynamic websites to drive engagement.
- Strategic Communication. Focus on critical thinking, analysis, and practical skills to develop and implement communication strategies that advance an organization’s goals and improve SEO.
The online Master of Arts in Mass Communication with a concentration in Web Design includes 37 credit hours: 34 hours of coursework plus three final credits in the capstone course. The program curriculum is guided by an Advisory Board of top industry experts, with courses taught by industry professionals and University of Florida faculty. Full-time students can complete their master’s degree in as few as 16 months.
Unique Learning Experience
UF CJC Online programs are designed for students who crave:
- Courses that challenge them to grow as communicators through hands-on assignments where they receive detailed constructive feedback from peers and instructors
- The flexibility of online courses where pre-recorded lectures and live online meetings allow students to engage with their courses from anywhere in the world
- Networking opportunities with peers, alumni, instructors, and guest lecturers
- Professional growth and advancement opportunities
- Creative storytelling skills
- A transformative student-centered learning experience
- Personalized attention from highly engaged faculty
- An affordable and respected graduate degree from a top-10 public university
Program Outcome
Core Competencies of the Web Design and Online Communication Concentration
Courses are designed to teach students how to:
- Create branded messaging for digital platforms
- Code a fully responsive website tailored to client and audience needs
- Design effective communications campaigns
- Utilize theory to create effective integrated marketing campaigns
- Apply the principles and elements of design to online landscapes
Curriculum
Core Courses of the Web Design and Online Communication concentration
- Advanced Web Topic 1: Advanced Design
- Advanced Web Topic 2: Programming and Specialized Topics Credits
- Advanced Web Topics 3: Web Interactivity and Engagement
- Corporate and Brand Identity on the Web
- Digital Imagery in Web Design
- Digital Media Layout and Design
- Foundations of Visual Communications Design
- Mass Communication Theory
- User Experience (UX) Theory and Research
- Web Design Principles
- Web Research Methods
- Capstone: Web Design and Online Communication
Career Opportunities
Working in Web Design
Our program will position you to take your career to any industry, and serve any mission. You can focus your career on creating graphics and logos, serve as a marketing director, or even take your coding skills to a rewarding career in software engineering. Whether as a Graphic Designer, Web Producer, Full Stack Developer, or UX Designer, there is no limit to where a master’s degree in Web Design will take you in today’s digital world.
Specific positions you may qualify for upon graduation include:
- Brand Manager
- Digital Media Manager
- Graphic Designer
- Full Stack Web Developer
- Online Marketing Manager
- Senior Web Producer
- Web Content Coordinator
- Web Designer
- Web Manager
- UX Designer/Manager
Admissions
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English Language Requirements
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