Universidad Rey Juan Carlos
Curso de extensión universitaria Creación de una marca gastronómica
DURATION
20 Hours
LANGUAGES
Spanish
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Sep 2025
TUITION FEES
EUR 164 *
STUDY FORMAT
Distance Learning
* El precio para estudiantes no comunitarios no residentes es sólo aproximado ya que cada tarifa académica es diferente.
Admissions
Curriculum
The completion of a classic program typically entails earning 2 ECTS credits
Basic Concepts of Marketing.
- Subject 1: Definition and Origin of Marketing. (1 Hour)
- Subject 2: Purpose of Marketing. (1 Hour)
- Subject 3: Different Types of Marketing. (1 Hour)
- Subject 4: How To Carry out A Market Study Oriented to The Gastronomic Business. (4 Hours)
- Conceptualization and Application.
- Carrying out A Market Study Oriented to The Gastronomic Business.
Creation of A Brand Adapted to Gastronomic Business Models.
- Subject 5: Process of Creating a Brand. Gastronomic Branding. (5 Hours)
- Subject 6: Trademark Registration Process. (2 Hours)
Advertising Techniques
- Unit 7: Different Types of Advertising Techniques. (3 Hours)
- Subject 8: Advertising Techniques in The World of Gastronomy. (3 Hours)
Program Tuition Fee
Program Admission Requirements
Show your commitment and readiness for Grad school by taking the GRE - the most broadly accepted exam for graduate programs internationally.