MSc in
Online MS in Marketing Kelley Direct Online
Scholarships
Introduction
Achieve on your terms. Earn a graduate degree in marketing, while continuing your career.
Whether you are a marketing professional looking to advance your knowledge or want to add a marketing edge to a different skill set, earning a Master of Science in Marketing from the Kelley School of Business can help you achieve your goals.
In our 30 credit-hour program you’ll build a deep understanding of the multiple facets of marketing—researching and analyzing consumer data and applying those insights to marketing strategies in a variety of contexts, including new product development.
Upon graduation, you’ll receive a Master of Science from the Indiana University Kelley School of Business—the same degree students studying on the IU campus receive—but you can take one to five years to complete your degree with the flexibility of our online program.
As a graduate of the MS in Marketing program, you will:
- Have a foundation in marketing management and quantitative analysis
- Know how to use consumer research and data to inform marketing decisions
- Be able to develop marketing strategies in view of the global marketplace
- Understand brand, advertising, and promotion management
- Stay ahead of consumer trends and the impact of social media and digital marketing
Earn Your Degree on Your Schedule
You can earn your 30 credit-hour graduate degree in 15 months to three years, advancing your career at a pace that fits your life.
Application Deadlines
| Starting Term | Domestic Applicants | International Applicants |
| Fall | August 1 | June 1 |
Add an Online MBA and Go Further
While working toward your master’s in marketing, you can also gain broad business skills with an online MBA. Adding a second degree through our dual degree option takes less time than earning two degrees separately—further accelerating your career potential.
Get Ready for More Success
With an online MS in Marketing, you'll understand the art and the science behind putting customers, products, and services together at the right price and the right time.
Now is the time to go from moment to momentum.