BA in
B.A. Hospitality Management IU International University of Applied Sciences - Online Studies
Introduction
You can learn to keep guests happy, fulfil all their needs and adapt to a wide range of unexpected situations with IU International University of Applied Sciences’ B.A. Hospitality Management. During your studies, you will gain the required skills and knowledge to succeed in the hospitality industry. You will get to grips with business and hospitality basics using case studies as well as quality control. You can then combine this knowledge with deep dives into specifics through elective modules such as gastronomy and catering, tourism management and event management and more.
Study the way you want with IU Online Studies
Studying online doesn’t mean studying alone: your fellow students, tutors, professors and student advisors are available at any time, for any question or advice you need.
With over 10 years of online studies experience, the programmes at IU are designed to fit your needs and help you succeed:
- Start studying whenever you want to: no need to wait for a semester to start. 100% online, from wherever you are.
- Take your exams whenever you’re ready. 24/7, 365 days a year, from anywhere in the world.
- Build your international network from the very first step and position yourself for success on a global scale.
- At IU, our goal is to give you the tools you need to build a successful career. That’s why 94% of our graduates find a job within 3 months of graduating.
- Our degrees are recognised and accredited globally, giving you better chances to succeed in the international job market.
- We offer flexible payment options, to suit every student. You can pay for your studies each month, or on a yearly basis.
Earn a degree in an in-demand profession and develop all of the skills you need in order to secure your professional future.
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Curriculum
The Bachelor's programme in Hospitality Management at IU International University of Applied Sciences is your first step toward a successful international career in this exciting industry. You’ll get an overview of the different steps in the planning, development and management of hotel operations. In addition, you will gain in-depth knowledge of different commercial aspects, such as accounting, annual financial statements’ production and personnel management.
Once you’ve completed the foundational phase of your studies, you’ll get the chance to choose the modules you want to study, from a wide variety of electives. This is where you’ll develop specialist knowledge, based on the career you plan on developing. The many different options offered in this programme’s electives will help you find the aspects of the field that you find most compelling, and learn more about them.
| 1st Semester | 2nd Semester |
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| 3rd Semester | 4th Semester |
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| 5th Semester | 6th Semester |
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Elective A
In your 5th semester, you'll need to choose an elective module, which you can choose from one of the following modules:
- Gastronomy and Catering
- Tourism Management
- Event Management
Elective B
In your 6th semester, you'll need to choose an elective module, which you can choose from one of the following modules:
- Applied Sales
- Online and Social Media Marketing
- Managing People and Fundamentals of Business Psychology
- Intercultural Psychology and CRM
- International Brand Management and Corporate Communication
- International Accounting, Planning and Control
- Organizational Development and Change Management I
- International HR and Leadership
- Business Ethics and Sustainability
- Market Research and Product Management
- Intrapreneurship
Elective C
In your 6th semester, you'll need to choose an elective module, which you can choose from one of the following modules:
- Gastronomy and Catering
- Tourism Management
- Event Management
- Applied Sales
- Online and Social Media Marketing
- Managing People and Fundamentals of Business Psychology
- Intercultural Psychology and CRM
- International Brand Management and Corporate Communication
- International Accounting, Planning and Control
- Organizational Development and Change Management I
- International HR and Leadership
- Business Ethics and Sustainability
- Market Research and Product Management
- Intrapreneurship
- Studium Generale
Rankings
Accreditation and Rankings
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Accredited. IU International University of Applied Sciences has received system accreditation from EQAR, FIBAA, the German Accreditation Council, the German Council of Science and Humanities, and WES Canada. This means their courses, faculty and teaching material all match the rigorous standards that have been set for them and they can now accredit their own programmes. |
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Cambridge Assessment International Education / High School Diploma Study Pathway. IU is the first online university partner of Cambridge International's high school diploma pathway. By working with Cambridge, IU offers students a special chance to finish their high school diploma while studying for a bachelor's degree. Since they are required for your bachelor's degree, these high school diploma courses are free of charge. The Study Pathway is a unique 12 months course with a 150-hour workload which you take alongside your bachelor courses. The Pathway concludes with an exam that can be retaken an infinite number of times. |
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Award-Winning. In the current CHE ranking (2020-2022), IU tops the Business Administration field in categories of "General Study Conditions," "Contact with Lecturers," "Study Programmes Offered," "Examinations," "Study Organisation," and "Practical Orientation," winning a total of six out of 25 categories and achieving more top category rankings than any of the more than 300 institutions. IU received a 5-star rating for online learning and a score of 99 out of 100 in the QS, Quacquarelli Symonds, Stars Report, making it the first German university to receive such a ranking. It was also given the FIBAA Premium Seal for Digital Excellence and has excelled in 15 out of 23 criteria, including categories like Future Orientation, Knowledge Management, Quality Assurance of Teaching, and retaining the rating for the next five years. It is the only training provider to get the DtGV's Service Award 2022 from the German Society for Consumer Studies given that it has a dedicated academic staff and trained study coaches who ensure that students are supported throughout their studies. |
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Connected. IU is a member of the Business Graduate’s Association, Online Learning Consortium, AASCB, and UNESCO's Global Education Coalition. These memberships give them connections to other institutions, companies, and NGOs as well as top-tier degree programmes and lifelong learning development courses. By leveraging cutting-edge technology, IU helps students in need to continue their education and pursue lifelong learning. |
Program Tuition Fee
Career Opportunities
For a successful career in hotel management, you need to develop a passion for service. If you have that, you’ll be able to take on a wide variety of challenging but rewarding roles in hospitality management, all according to your preference and interests. Whether you’re more interested in the financial side of the business or in the service and front of house aspects, once you’ve graduated with a Bachelor’s degree in Hospitality Management, you’ll be able to work as:
Front Office Manager
When working as a front office manager, you’ll be busy with more than just hotel check-ins. As a full-on manager, you’ll need to attend to the professional development of your staff, assure that your hotel occupancy is as full as possible and also address guests’ complaints. You’ll need to work together with your team to offer guests the best possible experience, all while working as the link between the back office and the reception team.
Revenue Manager
Revenue managers focus on optimising the sales processes of hotels and other hospitality ventures. Their work involves developing pricing strategies, analysing sales data and statistics, managing reservation systems and planning and setting budgets for different business units. Revenue managers work closely with the front office and the sales team with one clear goal in mind – to increase the profitability of each hotel room and reservation, regardless of the season.
Sales and Marketing Manager
As a sales and marketing manager, you’ll be responsible for designing and executing business plans, with a focus on increasing companies’ profitability and cash flow. You’ll need to take into account the budget you’re given, different media channels for marketing campaigns and cross-selling options that offer greater synergies between sales and marketing. You’ll have to focus your efforts on not only acquiring new customers but also preserving existing ones, all while exploring new markets and expanding your company’s profile and global outreach.