
BA in
B.A. Digital Business
IU International University of Applied Sciences - Online Studies

Key Information
Campus location
Online
Languages
English
Study format
Distance Learning
Duration
36 months
Pace
Full time
Tuition fees
EUR 14,739 *
Application deadline
Request info
Earliest start date
Request info
* full-time total fees including graduation fee 699€
Introduction
Start your Bachelor in Digital Business
The digital world is the new frontier of global business. Companies are now focusing more and more resources on successfully establishing a digital presence, and the demand for experts in these processes is higher than ever.
Are you fascinated by business models based on digital technologies? No wonder: All of our communication is digital, people shop online using their fingerprints, and Industry 4.0 is steering people and machines toward a more efficient world. Those who are now pursuing a bachelor's degree in digital business and can navigate it with confidence will be at the forefront. Digital Business Managers: digitize processes in companies, dynamically adapt them to the market and help start-ups get off the ground. The best opportunities for a career in all possible sectors of the world's economy.
Your Digital Business degree program provides you with exciting knowledge from two worlds. You will bridge the gap between traditional and modern economics. The modular structure of the Digital Business degree program brings you up to date in terms of both information technology and business administration.
With a Bachelor’s in Digital Business from IU International University of Applied Sciences, you’ll learn how to combine business operations and digital skills, and become familiar with the challenges this combination offers.
Study the way you want with IU Online Studies
Studying online doesn’t mean studying alone: your fellow students, tutors, professors and student advisors are available at any time, for any question or advice you need.
With over 10 years of online studies experience, the programmes at IU are designed to fit your needs and help you succeed:
- Start studying whenever you want to: no need to wait for a semester to start. 100% online, from wherever you are.
- Take your exams whenever you’re ready. 24/7, 365 days a year, from anywhere in the world.
- Build your international network from the very first step and position yourself for success on a global scale.
- At IU, our goal is to give you the tools you need to build a successful career. That’s why 94% of our graduates find a job within 3 months of graduating.
- Our degrees are recognised and accredited globally, giving you better chances to succeed in the international job market.
- We offer flexible payment options, to suit every student. You can pay for your studies each month, or on a yearly basis.
Earn a degree in an in-demand profession and develop all of the skills you need in order to secure your professional future.
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Admissions
Free Webinar and Q&A
Webinar: Study Online with IU 6:00 pm - 7:00 pm (CEST)
Curriculum
The Digital Business BA programme is designed to give you a complete understanding of business administration, computer science principles, and topics at the forefront of business development: data science, artificial intelligence (AI) and Industry 4.0.
After you have completed a series of courses covering the fundamentals of digital business, you’ll have the opportunity to choose if you want to specialise in the business-oriented aspects, or the digital realm.
Regardless of your choice, you’ll graduate with a strong skill set and analytical tools for building a successful career in the international business world of the future.
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4th Semester | 5th Semester | 6th Semester |
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Rankings
Accreditation and Rankings
Accredited. IU International University of Applied Sciences has received system accreditation from EQAR, FIBAA, the German Accreditation Council, the German Council of Science and Humanities, and WES Canada. This means their courses, faculty and teaching material all match the rigorous standards that have been set for them and they can now accredit their own programmes. |
Cambridge Assessment International Education / High School Diploma Study Pathway. IU is the first online university partner of Cambridge International's high school diploma pathway. By working with Cambridge, IU offers students a special chance to finish their high school diploma while studying for a bachelor's degree. Since they are required for your bachelor's degree, these high school diploma courses are free of charge. The Study Pathway is a unique 12 months course with a 150-hour workload which you take alongside your bachelor courses. The Pathway concludes with an exam that can be retaken an infinite number of times. |
Award-Winning. In the current CHE ranking (2020-2022), IU tops the Business Administration field in categories of "General Study Conditions," "Contact with Lecturers," "Study Programmes Offered," "Examinations," "Study Organisation," and "Practical Orientation," winning a total of six out of 25 categories and achieving more top category rankings than any of the more than 300 institutions. IU received a 5-star rating for online learning and a score of 99 out of 100 in the QS, Quacquarelli Symonds, Stars Report, making it the first German university to receive such a ranking. It was also given the FIBAA Premium Seal for Digital Excellence and has excelled in 15 out of 23 criteria, including categories like Future Orientation, Knowledge Management, Quality Assurance of Teaching, and retaining the rating for the next five years. It is the only training provider to get the DtGV's Service Award 2022 from the German Society for Consumer Studies given that it has a dedicated academic staff and trained study coaches who ensure that students are supported throughout their studies. |
Connected. IU is a member of the Business Graduate’s Association, Online Learning Consortium, AASCB, and UNESCO's Global Education Coalition. These memberships give them connections to other institutions, companies, and NGOs as well as top-tier degree programmes and lifelong learning development courses. By leveraging cutting-edge technology, IU helps students in need to continue their education and pursue lifelong learning. |
Program Tuition Fee
Career Opportunities
As a Digital Business graduate, you’ll have plenty of career options in the e-commerce world, or in traditional companies looking to increase their global reach. Benefit from your familiarity with technology and business, and work as a Data Scientist or a Digital Consultant.
Data Scientist
Work at the crossroads between computer science, mathematics, statistics and business administration. Use data collected from various business channels, and lead teams and companies towards greater success. Analyse customer behaviour, conversion rates and website traffic, and offer your colleagues a roadmap for business growth.
Digital Consultant
Support and instruct companies as they seek to successfully go through a digital transformation. Develop and implement innovative change, identify areas that need improvement, and train managers and employees as external or in-house experts. You’ll need to keep up to date with constant technological developments and share your passion for digitalisation with companies around the world.