Master in Digital Project Management - Online INESDI Business School

The project manager has gone from being an operational figure to a strategic one, going from defining the different tasks to be carried out, to strategically leading work groups within the organization.

Currently, the progressive digitization of companies, and the rise of the internet as one of the main marketing and communication channels, has contributed to the emergence of the so-called Digital Projects. A digital project can range from the development of an application or a web page to the implementation of different digital tools that facilitate the streamlining of different business operations. These new products, services or processes, in companies, have increased the importance of the so-called digital project managers.

A digital project manager, like a traditional project manager, must coordinate project planning, ensure the quality of each of the deliverables, make the necessary adjustments to them, according to changes that may occur in the environment. and the results derived from the defined indicators, as well as anticipating potential risks, to guarantee that the final result is optimal according to the client's needs. However, unlike a traditional project manager, a digital project manager must be at the forefront of the latest technological advances, must know the inherent aspects of digital products and services, as well as understand the key phases during the process of digitization of any organization.

In this context, Inesdi's Master in Digital Project Management offers an overview of the different essential phases in the project management process, aligned with the new version of the PMI PMBOK (7th edition), while deepening in the management of digital projects; thus responding to this new business need.