ThePowerDigitalMarketing - Online Master

General

3 locations available
Read more about this program on the school's website

Program Description

Would you like to be one of the few who understand (really) Digital Marketing?

Become a #PowerMarketer

Ultra practical Master to become a reference in Digital Marketing.

400 classes (150 optional) | € 499 you can pay in installments | 15 days guarantee

For what

Entrepreneurs and entrepreneurs

An entrepreneur must be a marketer. Point.

With this master you will learn not only to innovate your business model (Curves of value, Oceáno Azul) but you will be able to make it grow more than anyone through digital marketing (lead nurturing strategies, customer retention, viralization, control of metrics etc.).

You will learn all the practical tools

We will teach you to create campaigns by objectives (traffic, conversion, etc.), to manage audiences, to implement lead capture strategies and to master many other tools such as Influencer Marketing, Growth Hacking, etc. Besides, we will put all these concepts into practice through guided classes in Google Ads and Facebook Ads.

The professional change you need

The most cutting-edge companies in the market have decided to train their employees through this master's degree. Therefore, being a #powermarketer and being part of the largest business community will open many doors for you. Also, do not forget that what we learned yesterday will not work tomorrow and there is nothing more in demand on the market than an updated professional

You will understand Digital Marketing better than a CMO

The objective of this master is to understand the universe of digital marketing better than a director of marketing. In addition, to familiarize yourself with this figure, we will interview CMOs so that you know what their day-to-day life is like, what challenges they face, what tools they use, etc.

Study plan

Business & Marketing Fundamentals

  • Clients and Segmentation
  • Value proposal
  • Value Curve and Blue Oceans
  • Power Selling

360º Digital Marketing Strategies

  • Key Metrics
  • Power Funnel
  • Attraction and Branding Strategies
  • Leads Capture Strategies
  • Leads Nurturing Strategies
  • Conversion strategies
  • Loyalty and Retention Strategies
  • Referral and Viralization Strategies

Practical Specializations

  • SEO
  • Facebook & Instagram Ads
  • Google Ads
  • Social media
  • Growth Hacking
  • Influencer Marketing
  • Analytics
  • Power CMOS

And ... networking?

Testimonials

Last updated Mar 2020

About the School

ThePowerMBA es una escuela diferente. Creemos en llevar este conocimiento a la gente inquieta y con ganas de aprender, apoyándonos en referentes por todos el mundo y con un método flexible, que permit ... Read More

ThePowerMBA es una escuela diferente. Creemos en llevar este conocimiento a la gente inquieta y con ganas de aprender, apoyándonos en referentes por todos el mundo y con un método flexible, que permite no comprometer tu ritmo de vida, ni tus finanzas. Read less
Mexico City , Miraflores , Madrid + 2 More Less