All short courses start every month online
All involved in business and all future leaders should be fully aware of the contribution of communication to the value chain of a company. Communication is a key element in the external relations of a company, involving marketing, sales, customer and supplier relations, and more. Well-functioning internal communication in a company is essential for adequate information flow, good relations between staff members, and optimal cooperation between various departments of a company. This short course will address both internal and external communication in a corporate setting.
Topics addressed are:
Communication theory and basics
Corporate identity and branding
Communication in social media and online marketing
Communication with stakeholders
At the end of the course, participants will have acquired knowledge about internal and external corporate communication and will have acquired specific skills in various aspects of communication such as presentation, negotiation, and others.
The course will be a mixture of lectures, case studies, and practical exercises.
Participants will receive a certificate of participation.
Ten working days
3-4 contact hours per day
Assignments and group activities for self-study
Offered several times per year
Quality Education for Less
International Business School The Hague Online Programs
IBSH now offers all its programs also in an online format. As an online student, you will follow the same curriculum as in-class students and you can attend live classes via an Internet connection or you can study via recorded classes. You will do the same assignments and projects as the on-campus students and you can connect to your lecturer for each course you are attending via our advanced online course delivery system. Online students can change to on-campus mode at the end of every semester, by changing their enrolment. Also, online students can attend IBSH summer school in the Hague, Netherlands (availability depending on the number of participants).
The entry requirements and entry dates for the various online programs are the same as for the on-campus programs. Furthermore, students must have access to a stable Internet connection with sufficient bandwidth.