All short courses start every month online
All involved in business and all future leaders should be fully aware of the contribution of communication to the value chain of a company. Communication is a key element in the external relations of a company, involving marketing, sales, customer and supplier relations, and more. Well-functioning internal communication in a company is essential for adequate information flow, good relations between staff members, and optimal cooperation between various departments of a company. This short course will address both internal and external communication in a corporate setting.
Topics addressed are:
- Communication theory and basics
- Communication skills:
- Written communication
- External communication:
- Corporate identity and branding
- Communication in social media and online marketing
- Communication with stakeholders
At the end of the course, participants will have acquired knowledge about internal and external corporate communication and will have acquired specific skills in various aspects of communication such as presentation, negotiation, and others.
The course will be a mixture of lectures, case studies, and practical exercises.
Participants will receive a certificate of participation.
- Two weeks
- Ten working days
- 3-4 contact hours per day
- Assignments and group activities for self-study
- Offered several times per year
To be admitted to the programme, please send the following requirements to email@example.com under the following subject: Admission Corporate Communication.
- Certified copies of academic transcripts
- A registration fee of €100 (non-refundable)
- A copy of your passport
- A filled application form
About the School
The International Business School The Hague (IBSH) is an innovative school of business and management established in The Netherlands and is based in the city of The Hague. The IBSH is unlike many othe ... Read More