“Social media” is an umbrella term for a number of online communicative platforms intended to help businesses and individuals better interact with one another in a virtual environment. Social media programs and courses teach students how to help companies utilize social media channels to their benefit.

A postgraduate certificate is a fairly short educational program that can be earned by students who already have an associate’s or bachelor’s degree. By completing this academic program, students improve their specialized knowledge, and they may be able to earn more money in their chosen careers.