Programs in data analytics tend to focus on topics such as gathering and interpreting data, website tracking codes, marketing campaigns and program management. Courses may also focus on the integration of analytics with other facets of the business world.

A postgraduate certificate is a fairly short educational program that can be earned by students who already have an associate’s or bachelor’s degree. By completing this academic program, students improve their specialized knowledge, and they may be able to earn more money in their chosen careers.