There is an enormous amount of data available in all industries that include government, consumers, investors, Military, Healthcare, Medical, and more. The Touro University Worldwide (TUW) Master of Science in Business Analytics prepares graduates with the knowledge, skills, practice, and competencies needed to become a professional leader who transfers data into business value and excels in careers in the large and growing areas of Business Analytics.
The Master of Science in Business Analytics degree program is designed with employers and students in mind. The MSBA program will provide students with the most innovated and up-to-date data, technology, tools, and materials available for business Analytics.
What makes this MS in Business Analytics program different?
Learn from scholar-practitioners with expertise in business Analytics.
Nonprofit Accredited University
No residency required
Finish in one year*
No GMAT or GRE required
Accelerated admissions process
6 starts throughout the year
8 weeks session
*Degree can be earned in 12 months by those who take two courses per term for six consecutive terms.
Students choose from two concentrations:
The Master in Business Analytics with Management concentration emphasizes operations, decision making with the use of large amounts of data to solve complex business programs. Students will gain knowledge in project management for analytic projects within organizations from any industry.
The Master in Business Analytics with Marketing concentration emphasizes marketing research, digital marketing analytics for decision-making and marketing projections, and strategies for social media marketing analytics. Students gain the knowledge and skills in optimizing the day-to-day marketing activities to enhance value derived from data.
The program incorporates multi-layered areas of study such as statistics, data management, predictions and forecasting, strategies and data modeling, collecting, analyzing, and business Intelligence to effectively solve problems and to make sense of the vast amount of data that transform businesses and inform decision-makers. Upon graduation from the MSBA program, students will have the knowledge, analytic skills, and hands-on practice needed for the job market in many of the business analytics job professions.
In recent years Business and Data Analytics is in demand by employers and students. The job titles vary widely under the data analytics umbrella. According to the U.S. Bureau of Labor Statistics (BLS), these titles include the following:
Operations Research Analysts: Uses analytical methods to help solve complex issues. The Median annual salary is $84,000 and the growth projection is 25% between 2019 and 2029.
Market Research Analysts: The Median annual salary is $64,000 and the growth projected is 18% between 2019 and 2029.
Management Analysts: Recommends ways to improve organizational efficiency by using data and analytics. The Median annual salary is $85,000 and the growth projection is 11% between 2019 and 2029.
Financial Analysts: Provides guidance to businesses and individuals making investment decisions by analyzing trends using analytical methods and tools. The Median annual salary is $81,000 annually and the growth projection is 5% between 2019 and 2029.
Note: This degree does not lead to any form of licensure or certification
The curriculum is comprised of 36 semester credits (12 courses). Students will take 12 courses including nine (9) core courses and three (3) courses from one of the concentrations currently offered.
Core Requirements (27 Semester Credits)
MSB 600 Introduction to Business Analytics
MSB 602 Security and Ethics for Business Analytics
MSB 604 Big Data Management and Databases
MSB 606 Fundamentals of Statistics
MSB 608 Predictive Analytics and Forecasting
MSB 610 Consumer Analytics
MSB 612 Data-Driven Decisions and Strategy
MSB 614 Data Visualization and Communication in Business Analytics
MSB 690 Business Analytics Capstone
Management Concentration Requirements (9 Semester Credits)
MSB 601 Business Analytics Operations
MSB 603 Business Intelligence Decision Making
MSB 605 Project Management Analytics
Marketing Concentration Requirements (9 Semester Credits)
MSB 607 Marketing Metrics for Decision Makers
MSB 609 Digital Marketing Analytics
MSB 611 Strategic Social Media Marketing Analytics
TUW’s tuition is $500 per semester credit. A range of tuition assistance programs is available to prospective students to help reduce the out-of-pocket expenses associated with continued education, including scholarships and students loans. Many employers offer tuition assistance programs, so make sure to check to find out if additional financial support is available to you. TUW tuition assistance counselors are available to determine your eligibility for financial aid and other tuition assistance programs.
Students seeking to attend TUW must meet one of the following criteria to be considered for admission:
Have earned a baccalaureate degree from an accredited institution with a minimum overall GPA of 2.5.
A transfer student from another college/university’s graduate program in good academic standing (minimum GPA of 2.75).
Students, who meet one of the above criteria, will be required to complete the following steps in order to be admitted and enrolled:
Submit an application to the University.
As a non-profit institution committed to serving the underserved, Touro University Worldwide has waived the $60 application fee for all prospective students.
Submit official transcripts from all institutions attended. Transcripts must come directly from the issuing institutions. Students who completed college coursework outside the United States must have their transcripts translated and evaluated. Students are required to complete step 3 by the end of their first term of enrollment.
Touro University Worldwide is accredited by the WASC Senior College and University Commission (WSCUC). Touro College Los Angeles (Lander Campus) is a division of Touro University Worldwide. For more information on WSCUC, visit wascsenior.org or write WSCUC at 985 Atlantic Ave., Suite 100, Alameda, CA 94501.