Online Master Accredited with Diploma in Social Media Marketing Specialist [Last 3 Places Available]

Create and Manage the Activities of a Web Digital Marketing Project

Life Learning in collaboration with its Authors present the New “Master with Diploma in Social Media Marketing Specialist” which will teach you how to become a Social Media Marketing Manager.

Why choose this course?

The "Master with Diploma in Social Media Marketing Specialist" will allow you to train both as a Web Manager and as a Digital Specialist. Two professional figures that are closely related to each other and that will allow you to have complete knowledge to communicate on the web. We will see what the Marketing Plan is and how the objectives and analysis of marketing decisions can influence your project. This training course includes several modules and many lessons that will lead you to understand and identify which of these can make the difference according to the objectives set and what you want to communicate. At the end of the “Master with Diploma in Social Media Marketing Specialist” represents a person who will be able to plan and activate the presence of a company in a digital environment. You will learn how to build an integrated online communication plan by evaluating the most effective strategies to be developed, also in light of the growing importance of social media management and mobile devices today. You will acquire the tools to plan and monitor a digital marketing strategy, which teaches you to make the best use of all the tools: digital analytics, SEM, SEO in addition to advertising news, basic knowledge of SEO Copywriting techniques, integration with CMS, to the knowledge of social channels. It is a path based on knowing how to do: my goal is to transfer you tools and skills that can be immediately used in your profession!

The certification itself enjoys a concrete marketability in the labor market. First of all, the diploma is issued by Life Learning as an ISO 9001: 2015 certified company (Quality Management System) with the following purpose: "Design and Delivery of Online Training Courses". This confers a recognition and title of fundamental preference for acquiring a stable competitive advantage on the part of the professional when proposing his candidacy to companies. A further distinctive advantage of great utility is constituted by the large number of companies on the national territory, always growing, which accredit the Life Learning Masters, as an element of guaranteeing the quality of the training provided, as it complies with the purposes of the companies in the search for profiles who possess specific professional skills.

What will you learn with this course?

Sign up for the "Master with Diploma in Social Media Marketing Specialist" and you will have access to my lessons where you will learn:

• The concept of digital marketing and the possibilities offered by the social world;
• Writing skills aimed at digital marketing;
• To design and manage Video, Content and Social Media Marketing activities
• What is meant by User Experience;
• The techniques: Seo, Sem and digital analysis.

By signing up for the course you will have these bonuses:

Course program

• • INTRODUCTION TO WEB MARKETING
  • Presentation of the Master Social Media Marketing Specialist
  • Teaching material Master Social Media Marketing Specialist
  • Purpose Web Mkt
  • Attracting Customers
  • Web Design Trend
  • Email Mkt
  • Email Campaigns
  • Digital Marketing
  • The Digital Plan
  • The Communication Tools
  • TOOLS AND LANGUAGES OF DIGITAL COMMUNICATION
  • Copy aimed at SEO
  • SEO planning
  • SEO process
  • SEO goals
  • Writing styles
  • Typeface
  • SEM for Search Engines
  • SEM: Relevance
  • USE OF BACK-END CMS (SEO FRIENDLY)
  • SEO Friendly Writing
  • SEO for Commercial Activities
  • Use of Digital Resources
  • Meta Tag
  • Backlink and Permalink
  • GOOGLE ALGORITHM AND SEARCH ENGINES
  • The History of Algorithms
  • From Panda to Penguin
  • History of Search Engines
  • Google Ranking
  • WEBSITES, BLOGS AND POTENTIALS
  • Blog and Positioning
  • Usability
  • Organic Research
  • Paid Research
  • Google blogger
  • Blog and Market Niche
  • CONTENT MANAGEMENT SYSTEM
  • Cms
  • Site design
  • Graphic Elements
  • Infographics
  • Landing page
  • Keywords
  • The Cms platforms
  • INTRODUCTION TO SOCIAL NETWORKING
  • Introduction to Social Networks
  • User Experience
  • Style in Social
  • Analysis and Resources
  • WEB ANALYTICS AND DETECTION METHODS
  • Web Analytics
  • Web Analytics Methods
  • Optimization of a Site
  • Persuasive Mkt
  • MOBILE SOCIAL NETWORK AND ONLINE PRESS OFFICE
  • Mobile Social Network
  • Social Responsive Design - Part 1
  • Social Responsive Design - Part 2
  • Breakpoint and Project Guide
  • The App
  • Social Contest
  • Online Press Office - Part 1
  • Online Press Office - Part 2
  • Press release
  • ONLINE SHOP AND MKT STRATEGIES
  • Nike case
  • Obag case
  • Kamiceria case
  • Selfpackaging case
  • Conclusions and Greetings
  • FINAL TEST
  • Master with Diploma in Social Media Marketing Specialist