Online MSc in Marketing

General

Read more about this program on the school's website

Program Description

Master tomorrow’s marketing skills today

Marketing has never been in more demand due to increasing consumers of products and services. Organisations are seeking professionals who can navigate the digital landscape with traditional marketing principles. This MSc Marketing programme provides everything you need to forge a career in a contemporary marketing environment.

Ranked 10th in the UK and 33rd worldwide for International Strategic Marketing (Masters) according to the QS World University Rankings 2020, the University of Glasgow is the ideal place to undertake this online MSc Marketing.

Study online, on your terms

This 100% online programme offers you access to a diverse range of international industry and faculty expertise, plus a programme of study infused with real-world case studies. It also provides ample opportunity to exchange ideas and establish networks around the world with other forward-thinking marketeers.

Delivered by our triple-accredited Adam Smith Business School, the University of Glasgow’s online MSc Marketing explores the latest topics, from analytics to user experience (UX) marketing, while covering core essentials such as brand development, marketing management and consumer behaviour. Ideal for ambitious, career-minded individuals, this online MSc will equip you with the skills to promote a career in today’s hyper-digital marketing and communications environment.

Choose your career path

This programme features optional courses, including digital, UX, retail and service marketing, providing you with a choice of current subjects designed to expand your expertise in today’s marketing techniques. It’s this career-relevant experience, backed by the prestige of the University of Glasgow, that’s key to unlocking a host of marketing careers, from brand development to marketing management. 

Join us and make your mark

To find out more about our online MSc Marketing, or to apply, please contact a student recruitment coordinator.

Request information

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©University of Glasgow Online

Last updated Apr 2020

About the School

Our online programmes allow you to study for a University of Glasgow postgraduate degree from anywhere in the world. The University of Glasgow offers a range of online postgraduate programmes and shor ... Read More

Our online programmes allow you to study for a University of Glasgow postgraduate degree from anywhere in the world. The University of Glasgow offers a range of online postgraduate programmes and short courses as well as free MOOCs (massive online open courses). We offer online distance learning programmes across an ever-expanding range of subject areas. Our online postgraduate programmes involve the same level of work as our on-campus programmes, and the qualification you get is of equal value. All you need to study for our online programmes is a computer and internet connection. Read less