Online Masters in Media Technology

Best Online Masters in Media Technology 2017

Media Technology
Online Master in Media Technology
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Master Interactive Marketing & New Media

IEBS - Escuela de Negocios de la Innovación y los Emprendedores
Online Full time 750 hours October 2017 Spain Barcelona

The Master in Marketing Interactive & New Media make you a specialist in digital and interactive media. You will learn the basics of strategic marketing and product, new business models, the most innovative techniques and methods of interactive marketing, social media marketing and, ultimately, to make the most of the opportunities the Internet offers businesses. [+]

Top Online Masters in Media Technology. The Master in Marketing Interactive & New Media make you a specialist in digital and interactive media. You will learn the basics of strategic marketing and product, new business models, the most innovative techniques and methods of interactive marketing, social media marketing and, ultimately, to make the most of the opportunities the Internet offers businesses. This master is aimed at professionals and recent graduates who want to develop their career in marketing innovative, technological or related to digital and interactive media companies. You will learn to exploit the competitive advantages of the new media through creativity and technology. What will I learn? Upon completion of the Master in Interactive Marketing and New Media you will be perfectly able to: Analyze and interpret the basic principles of operating environments and markets. Ask and interpret market research and information sources necessary for proper decision making. Knowing the different techniques of data analysis and research. Understand and manage the basic elements of marketing and marketing. Be prepared to land in the 3.0 era of digital marketing. Using the latest techniques of interactive marketing management. Making the most of the tools the Social & New Media provides to communicate your message through the network efficiently. Plan effective online campaigns, analyze your results and make the right decisions based on them. To whom it May concern? The Master in Interactive Marketing and New Media provides training specifically geared to the following profiles: University graduates who want to develop their professional career in marketing and business management in order to assume positions of great responsibility in this area of ​​business. Business professionals who want to develop, build and strengthen their business and marketing knowledge according to the current business dynamics and market environment. Entrepreneurs who want to know the most innovative and current marketing techniques to provide future company a powerful competitive tool and to learn how to make the most of business management. Corporate executives, entrepreneurs and young graduates who want to learn how to get maximum business performance with the resources that each of the companies they work available, analyzing, researching, applying techniques of cutting-edge management and being able to make the right decisions each time. Curriculum The structure and materials of the Master in Interactive Marketing & New Media is organized as follows: Module 1. Product Managers The concept of marketing and commercial activity in organizations Organization and business structure economic, financial and marketing management Information and decision making Market research Qualitative and quantitative studies experimental and observational techniques Internal information management and balanced scorecard internal conditions of marketing economic management and marketing orientation to profitability Environmental factors and conditions Market and competitive structure Consumer behavior Strategic SWOT diagnosis Module 2. Marketing Digital Introduction to change environment The basics of digital marketing. The 4F New business models. From product placement to branded content Agents and format Planning and metrics Introduction to search and keyword marketing research SEO on page SEO off page Google AdWords and Google Display SEO audit and main tools email marketing Policy channel Introduction to web analytics google Analytics Module 3. Strategic Marketing The concept of planning. strategic plans and marketing plans. Strategies product / market. Range planning Sales forecast. Concept and technique Establishment of objectives Market segmentation strategy Positioning strategy The concept of marketing mix. Policies, strategies and tactics Strategies and product range Development strategies and product innovation Strategies and pricing Distribution strategies, expansion and intermediation Marketing and sales strategies Communication strategies Drive strategies. Promotion and merchandising Internationalization strategies Module 4. Digital Creativity and Social Media Types of networks. You generalist and vertical, why be? Other resources: networking platforms, wikis, blogs and microblogging Major social networks: Facebook, Twitter, Instagram and LinkedIn Social Ads of the major social networks Youtube Marketing of values. Turn your brand into an agent of social transformation and attracts customers Community management Corporate reputation online Creative Strategy I Creative Strategy II Usability and persuadability Construction of messages that convert. storytelling Inbound Fundamentals and types of e-Commerce Mobile marketing Dashboards Master Final Project [-]

Master in Electoral Policy and Administration

UNITAR United Nations Institute for Training and Research
Online Part time 12 months February 2017 Switzerland Switzerland Online Geneva + 1 more

Elections have become a major factor in the stabilization and democratization of emerging democracies and post-conflict countries. More than a dozen such elections are to take place in 2016. However, the risk of a relapse into war and violence is considerable. Elections in these countries are a tightrope walk between war and peace, stability and instability. [+]

Introduction Elections have become a major factor in the stabilization and democratization of emerging democracies and post-conflict countries. More than a dozen such elections are to take place in 2016. However, the risk of a relapse into war and violence is considerable. Elections in these countries are a tightrope walk between war and peace, stability and instability. Built on the expertise of UNITAR, the Scuola Superiore Sant’Anna and the International Institute for Democracy and Electoral Assistance (International IDEA), the Master in Electoral Policy and Administration (MEPA) provides advanced learning on electoral processes for current and aspiring election professionals. The Master targets mid/upper level professionals who want to acquire the specific knowledge and skills to work as election administrators and/or to work as a part of Election Management Bodies (EMBs). The Master focuses on the development of “electoral professionals”, that is, professionals who share a common set of norms, behavioral standards, and qualifications to assume specific roles and responsibilities in the area of electoral policy and administration. Responding to a global, structural demand for qualified electoral professionals, the Master offers a systematic and comprehensive approach to the professional development of those enrolled and places particular emphasis on the importance of advancing equal career opportunity for men and women. MEPA is composed of an online component (eight months) and an optional residential component at the Scuola Superiore Sant’Anna in Pisa, Italy (up to three weeks). Internships are encouraged but they are not compulsory in order to earn the degree. Approach A student-centered, multidisciplinary approach, in which the workplace is used as the main learning environment UNITAR has developed an extensive expertise in the delivery of online programmes. Using Internet as a medium, students, practitioners and scholars are brought together in a unique virtual learning environment designed to valorize experiential and collaborative learning. Distinctive features of the Master include: Full online delivery, allowing for a flexible schedule designed to fit the specific needs of full-time working professionals; Student-centered approach, in which the learner and the learning experience at the core of the programme; Leading-edge insights into prevailing theories and practices; Lifelong learning approach, in which the workplace is used as the main learning environment; Multi-cultural pedagogy, particularly attentive at the diversity of paradigms, perceptions and intellectual traditions; Multi-disciplinary approach. Curriculum Students benefit from an experienced faculty of scholars and practitioners, peer-to-peer collaboration, and a curriculum that reflects current theory and practice. MEPA001 Elections and Voting as Instruments of Governance MEPA002 Electoral Legal and Regulatory Frameworks MEPA003 Electoral Management Bodies (EMBs) MEPA004 Electoral Systems and Managing Representation MEPA005 Understanding and Managing Boundary Delimitation MEPA006 Political Parties, Campaigns, and Political Finance MEPA007 Electoral Planning and Budgeting MEPA008 Voter Registration and Identification Systems MEPA009 Electoral Operations MEPA010 Marginalized Electorates and Special Voting Programs MEPA011 Elections and Technology MEPA012 Civic and Voter Education MEPA013 Media and Elections MEPA014 Electoral Integrity and Malpractice MEPA015 Electoral Security and Conflict Prevention MEPA016 Electoral Justice Systems MEPA017 Electoral Observation, Evaluation, and Validation MEPA018 Policy Advice and Electoral Reform MEPA019 Final Project The Master in Electoral Policy and Administration is awarded upon completion of 60 ETCS. Students may alternatively opt to register for individual modules which will grant between 2 and 4 ETCS. Duration The average duration of the Master in Electoral Policy and Administration is 12 months. The average duration of the individual modules is between 20 to 40 hours (depending on the specific module chosen). Application Information Applicants must meet the following minimum requirements: Three-year (at least) university degree in a relevant field, combined with some (ideally at least six months) working experience in the field of electoral policy and administration or related areas. Students expecting to graduate within a period of three months from the application are also eligible. Fluency in English – at least at level C1 (please refer to: CEFR for Languages, CoE, www.coe.int/lang-CEFR ). Application Instructions The Project Managers are available to students during the application process. Students are encouraged to email the Project Managers at mepa@unitar.org or mepa@sssup.it with any questions during the application process. Applicants will be selected on the basis of the information provided in their CVs and in the online application form which is available at http://www.mepa.dirpolis.sssup.it/en Admitted participants will be informed about the results within 8 weeks from their application. In case of problems with the on-line procedure please contact mepa@sssup.it Once admitted, applicants will receive an Admission Letter and they will have up to six months to secure enough funding and start attending the courses. Tuition and Fees 10’000 Euro [-]