Online Master's Degree in Marketing Studies in Spain

See Online Master's Degrees in Marketing Studies in Spain 2018

Marketing Studies

Master’s degrees are scholastic programs that are available in person, online, or through distance learning programs from many institutions of higher learning. Earning this advanced degree may allow students to gain greater understanding and increased work experience in their field of interest.

Marketing and communication training is essential to create an advertising campaign that will publicize products and services in the marketplace. Students in these courses learn how to create advertisements for television, radio, digital media, and print campaigns.

Spain (Spanish: España) is a diverse country sharing the Iberian Peninsula with Portugal at the western end of the Mediterranean Sea. Spain is considered an exotic country in Europe due to its friendly inhabitants and relaxed lifestyle. The normal duration for University courses in Spain is 4 years, except Medicine and the double degrees, which are 6. Madrid and Barcelona are well known cities around world for its cuisine, vibrant nightlife, and world-famous folklore and festivities.

Online Master's Degree in Marketing Studies in Spain

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International Master's Degree In Marketing Management

EAE Business School
Online & Campus Combined Full time 12 months October 2018 Spain Barcelona

The International Master in Marketing Management and Market Development is designed to train professionals to lead these changes and know how to convert market opportunities and challenges into competitive advantages for the company. [+]

The growing demand for professionals in the field of corporate image and identity serves two causes. The business environment evolves rapidly. Globalization, new information technologies and new sales and distribution channels that have arisen thanks to the Internet have changed both the marketing strategies and the way in which we sell.

Competing in global environments has increased the number of markets in which we can operate, but also the number of competitors that we face, so it is necessary to address the commercial and marketing direction from a more innovative perspective: consumers every time They are more demanding and have more information, so they are more clear about what they want and need.... [-]


Online Master In Digital Marketing With Specialty In E-commerce Or Sales

Instituto Europeo de Posgrado - España
Online Campus Part time 1500 hours Open Enrollment Spain Spain Online + 1 more

You will become a quoted Digital Marketing professional, learning, in a practical way and with the latest multimedia news, the strategies, techniques and tools of the current online environment. You will be expert in the latest trends and you will be able to successfully develop in any area of ​​Online Marketing. [+]

Why choose this Master

You will become a quoted Digital Marketing professional , learning, in a practical way and with the latest multimedia news, the strategies, techniques and tools of the current online environment. You will be expert in the latest trends and you will be able to successfully develop in any area of ​​Online Marketing.

Because it will allow you to specialize in an area of ​​extraordinary current and future potential , which will facilitate a broad professional projection.Because you will know how to respond to the new challenges that companies face in an environment in constant evolution.Because you will delve into the latest online marketing tools and trends and their business implications.Because we will teach you to manage the online presence of any entity.Because you will have a faculty from successful companies, with extensive experience and great professional prestige .Because it will provide you with the theoretical and practical knowledge necessary to generate proposals and innovative and competitive solutions to the new challenges that the digital age demands from companies.Because, as the protagonist of your training, you can choose to specialize in e-Commerce or Sales , giving a seal of value to your degree.Because you will obtain a double degree from the European Graduate Institute (IEP) and the Rey Juan Carlos University (URJC).Because you will be trained by an expert-trainer selected by Google to obtain the Google AdWords Certification (Shopping Advertising) .Program - 1,500 hours; 60 ECTS... [-]

Master in Innovation and Tourism Marketing Online

UCAM Universidad Católica San Antonio de Murcia
Online Part time 1 year September 2018 Spain Spain Online

The Master’s in Innovation and Tourism Marketing Online Course is intended for individuals who possess the same passion for the culture of innovation, technology, and marketing applied in tourism organizations as a traditional student. [+]

The Master’s in Innovation and Tourism Marketing Online Course is intended for individuals who possess the same passion for the culture of innovation, technology, and marketing applied in tourism organizations as a traditional student.

This online program is designed to be available completely online to those who want to advance their education profile while also maintaining their professional career and daily routines.

Students who wish to partake in this program must be a graduate of a tourism related study or have a degree at the university level in a different academic field.

Spain is the world's leading destination for holiday tourism, and the second most visited country in the world with the most World Heritage cities, the third in terms of natural areas declared Biosphere Reserves, or the country with the most Blue Flag beaches in the entire Northern Hemisphere.... [-]


Online Master In Digital Marketing And Tourism ECommerce

Euroaula Barcelona
Online Part time 9 months October 2018 Spain Barcelona

The Master in Digital Marketing and Tourism eCommerce is a program that aims to train professionals to be able to face competitive environments and the growing globalization of the markets that are contributing with the New Technologies. This new technological environment is characterized by the growing competitiveness, the reduction of life cycles of products and the opening of new opportunities. [+]

The Master in Digital Marketing and Tourism eCommerce is a program that aims to train professionals to be able to face competitive environments and the growing globalization of the markets that are contributing with the New Technologies. This new technological environment is characterized by the growing competitiveness, the reduction of life cycles of products and the opening of new opportunities.

It is a program that will help future executives to lead changes in the tourism business.

goals

Provide the student with the specific and innovative knowledge of Online Marketing and eCommerce in the tourism field so that he can train him professionally. Internet has become the first channel of communication and distribution of sales of tourism products and services.... [-]


Master In Digital Sales

Three Points Digital Business School
Online & Campus Combined Full time 9 months October 2018 Spain Spain Online

The digitalization of the environment has catalyzed the emergence of new business models and organizations that in a few years have become leaders in their sectors. [+]

Online Master's Degrees in Marketing Studies in Spain.

The digitalization of the environment has catalyzed the emergence of new business models and organizations that in a few years have become leaders in their sectors. A clear example is the eCommerce sector, which in recent years has gained popularity as a business concept among service companies, and its turnover increased over the year 2017 by more than 23%.

These results are due to the fact that large companies are betting heavily on their online channel. In addition, the constant improvement and boom of smartphones has contributed significantly to this increase in transactions.

This change in marketing trends forces companies and professionals to reinvent themselves to operate in this new digital environment, through the use of new technological tools. Thus, to be able to succeed at a professional level in this sector, it is necessary to acquire a series of skills, knowledge, skills that conform the capabilities to conceptualize, implement and manage a business based on eCommerce.... [-]


Online Master In Communication And Political Marketing

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Online Full time 1 year September 2018 Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. [+]

OBJECTIVES:

Students who successfully pass this program:

They will improve their own professional profile in the area of ​​politics. They will acquire communicative strategies and techniques to apply them to political candidates. Working as election campaign or government communication advisors To become specialists in electoral marketing that promote the consulting as a work in the service of the political class. ADDRESSED TO:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]


Online Master in Digital Marketing and E-Commerce

GBSB Global Business School - Online programs
Online Full time Part time 9 - 12 months Open Enrollment Spain Spain Online Barcelona + 2 more

Become a Master student in digital marketing and ecommerce at a Business School where “Digital” is at its Core. GBSB Global Business School is the only higher education institution in Spain accredited by Microsoft as official Microsoft School and a leader in digital education. [+]

Why Online Master in Digital Marketing and E-commerce

Become a Master student in digital marketing and e-commerce at a Business School where “Digital” is at its Core. GBSB Global Business School is the only higher education institution in Spain accredited by Microsoft as official Microsoft School and a leader in digital education. Earn a dual degree at the University of Alcala

Program Description

Digital marketing has turned into an essential part of marketing management of practically any company in every industry. Online Master in Digital Marketing aims to educate students and ensure that they are prepared for the challenges of modern digitally transformed international economy that require multitasking skills, ability to learn and adapt fast, flexibility, and connectivity. Online Master in Digital Marketing provides students the skills required in the industry of digital marketing and teaches them to manage an integrated system of various communication channels, platforms, tools, and digital marketing models across different international markets. Online Master in Digital Marketing helps students to discover the dynamic and complex field of digital marketing and provides both theoretical and practical knowledge. The main areas covered during the program are website management, UX, email marketing, digital marketing strategy and marketing planning, search engine optimization (SEO), content marketing, lead generation, inbound marketing, search engine marketing (SEM), online reputation management, webinars, affiliate marketing, social media, and ecommerce. Graduates of Online Master in Digital Marketing will be able to work with various electronic devices in different international markets. They will acquire analytical skills and high... [-]


Official Master's Degree In Marketing And Digital Advertising

Universidad Nebrija
Online Full time Part time 1 year February 2019 Spain Madrid + 1 more

The Master in Marketing and Digital Advertising trains professionals specialized in communication, marketing and digital advertising capable of making strategic decisions in this market, irreversibly online. [+]

Extensive internship program at the International Advertising Association - IAA, which integrates advertisers, agencies and media present in 76 countries.

The digital universe sets the direction of marketing and advertising, creating an important demand for specialized professionals. The recent studies The Future Of Business Is Digital, of Forrester, 2014 Global CMO Study of IBM or The digital tipping point, of McKinsey, among others, reveal that in 2018, only in the United States will be needed to make effective decisions around one million and middle managers and middle managers with knowledge of the digital market. Web analytics, mobile marketing, content marketing or social media are the future of marketing and advertising. Today, customers, products, processes and competition are fundamentally digital.... [-]


Online Master's Degree In Marketing And Commercial Management

ESERP Business School online
Online Part time 9 months Open Enrollment Spain Spain Online

You can learn such important aspects of marketing as consumer behavior, the importance of brand image management or the operation of digital media. [+]

Study the Online Master in Marketing Management and Commercial Management Will offer you the opportunity to work in the next years in companies of the sector as Marketing manager Product Manager, Among other positions. This will open many doors to you, since today is a fundamental factor in the success of companies, regardless of the sector that they are. Even if you have initiative and entrepreneurial spirit, you can create your own business.

In addition, if this were not enough, you will get a Own university degree issued by UVIC University, Which gives more recognition if it fits this course. The study of the different areas of marketing (Neuromarketing, Tic Marketing, Digital Marketing ...), of the Analysis of commercial management And the operation of the sales force, among others, will allow you to be prepared to enter the world of work with guarantees.... [-]


Master In Online Digital Marketing

EAE | Programas Distancia
Online Part time 12 months September 2018 Spain Spain Online

The program of the Master in Online Digital Marketing is designed for those professionals in the areas of Marketing and Commercial who want to incorporate in their business strategies the new channels, media and languages ​​of the digital ecosystem. [+]

Master in Digital Marketing and Electronic Commerce

Get the Master in Digital Marketing and Electronic Commerce with your Google Adwords Certification

Students who complete this master can obtain the Certification.

Incorporates the latest trends in the company's marketing mix

The program of the Master in Digital Marketing online is designed for those professionals of the areas of Marketing and Commercial who want Incorporate in their business strategies the new channels, media and languages ​​of the digital ecosystem. It also allows for the specialization of entrepreneurs who Start digital business And need to know the keys and opportunities offered by the Internet.

What will the participants of the Master in Digital Marketing online get? Implement the online marketing plan and develop strategies in digital environments. Adapt the way in which the company communicates and manages its relationship with customers and markets to the economy of today's society. Master digital techniques and tools to manage e-commerce projects, for network marketing and to generate traffic to web pages. Master the keys to Business Intelligence. Design advertising campaigns on the Internet. To deepen in subjects of development and positioning Web, CRM, e-mail marketing and social media marketing. Manage affiliate marketing strategies. Define the appropriate objectives and measure the return on investment of online marketing actions. Incorporates the new languages ​​and channels of communication to the strategy of organizations ... [-]

Online Master In Strategic Brand Management And Communication

LaBasad - Barcelona School of Arts & Design
Online Full time 1 year May 2018 Spain Spain Online

The Online Master in Strategic Brand Management and Communication of Fashion Brands offers an updated view of the latest trends in the sector. The objective of this master is to know the market in its entirety to connect fashion and consumer effectively, and translate what is trend into an attractive visual proposal. [+]

Online Master in Strategic Brand Management and CommunicationObjectives of the Master

The Online Master in Strategic Brand Management and Communication of Fashion Brands offers an updated view of the latest trends in the sector. The objective of this master is to know the market in its entirety to connect fashion and consumer effectively, and translate what is trend into an attractive visual proposal.

With the Online Master in Management and Strategic Communication of Fashion Brands of LABASAD , the complete cycle of fashion is managed, from the conceptualization of the product until it is placed in the store and entered into the customer's bag.

Acquire styling techniques when dressing.Establish the necessary foundations to develop a collection.Know the importance of marketing at the point of sale.Understand the whole ecosystem after the fashion business.Combining creativity, management skills and entrepreneurial attitudes.Expand the skills and abilities to work with innovation teams.Study plan# 1 Module - HISTORY AND ANALYSIS IN THE FASHION SECTORFashion history: fashion and trendsAnalysis and positioning in the fashion sector# 2 Module - COLLECTION PURSUIT: CREATE AND PREPARE COLLECTIONPreparation and design of collectionsFashion design manufacturing processesProduction managementMarketing and retail marketing strategiesRealization of the collection's LookbookRealization of the Fashion Film of the collectionStyling and other disciplines# 3 Module - DISSEMINATION OF THE COLLECTION: MARKETING AND COMMUNICATIONCreation of the brand imageAdvertising and media relationsCommunication and PR at Fashion eventsInfluencer and RRSS in the fashion sectorFinal Master ProjectAccess requirements... [-]

Master in Foreign Trade/International Trade

Escuela Española de Negocios Internacionales
Online Full time 12 months September 2018 Spain Tarragona

The Master in Foreign Trade and International Marketing (17th edition, distance e-learning, English) is designed to provide all the knowledge, tools, and techniques necessary to manage all the technical aspects related to the international trade and global marketing of an import-export company. [+]

The Master in Foreign Trade and International Marketing (17th edition, distance e-learning, English) is designed to provide all the knowledge, tools, and techniques necessary to manage all the technical aspects related to the international trade and global marketing of an import-export company.

Structure of the Master in Foreign Trade and International Marketing: International Trade: The main objective of the module one is to provide all the knowledge, tools, and techniques necessary to manage all the technical aspects related to the foreign trade of an export company: Incoterms, transport, customs, documents, payments, documentary credits, international finance, contracts... Global Marketing: The main objective of the module two is to provide all the knowledge, tools, and techniques necessary to manage all the technical aspects related to the global marketing of an export company: Export prices, product, promotion, brand, segmentation, distribution, intercultural negotiation... Not to Corruption in international business Thesis of the Master in Foreign Trade and International Marketing ... [-]

Mastery In Branding And Packaging

Escuela Superior de Diseño de Barcelona
Online Full time 12 months May 2018 Spain Barcelona

With this program you will be able to adapt the way of working to the constant digital and social advances to generate relevant messages for brands and products. [+]

With this program you will be able to adapt the way of working to the constant digital and social advances to generate relevant messages for brands and products.

Far is the time in which the marks served only to indicate the functional characteristics of the products. Is history. The brands convey the values ​​of our own image, Not just his own.

Branding helps us convey our own values. We make public our inclinations through the marks and that helps us to describe ourselves to the people with whom we relate. Brands help us to project our own image and use their products for it. Therefore the market, which determines which brands are valuable; Listening to the consumer is vital to the survival of brands.... [-]


Master's Degree In Tourism Innovation And Marketing - Online

Universidad Católica San Antonio de Murcia
Online Full time Part time 1 year November 2018 Spain Spain Online + 1 more

The offer of a Master's Degree in Innovation and Tourism Marketing by the UCAM, as an affiliate member of the World Tourism Organization (UNWTO), is an essential step in the training of all professionals and a qualitative leap in the modernization of management, sustainability And improving the competitiveness of destinations and tourism enterprises. [+]

General information Modality : online Beginning : November Duration : 1 academic year ECTS Credits : 60 Director : Ginesa Martínez del Vas Presentación

Tourism accounts for one-third of the value of world trade and global exports of services. It is the sector that generates more jobs and has proven to be a sector impermeable to the crisis. It is definitely a strategic sector and a clear bet for the future.

The constant appearance of new competitors, as well as the technification, specialization and professionalization of the sector, require an effort of innovation by destinations, companies and people. This innovation requires a deep knowledge of markets and customers, a creative effort, the implementation of cultural models and the development of technological tools through knowledge and skills that this Master will help you to acquire.... [-]


Masters Degree In Digital Media And Social Marketing

UDIMA - Universidad a Distancia de Madrid
Online Part time 12 months Spain Madrid

The objective of the Master in Digital Marketing and Social Media is to train top professionals who need to develop and implement successful marketing strategies to reach consumers in existing markets and through new digital media. [+]

The objective of the Master in Digital Marketing and Social Media is to train top professionals who need to develop and implement successful marketing strategies to reach consumers in existing markets and through new digital media.

Upon completion of the Master, students will be able to:

Mastering the techniques of electronic commerce, selling on the Web and generating traffic to websites. Setting appropriate objectives to online marketing and evaluate the ROI of such shares. Deepening themes positioning, web development success, CRM, e-mail marketing or Social Media Marketing. Perform digital marketing strategies and designing advertising campaigns on the Internet. Changing the way in which the company relates, communicates and manages its relationship with customers and markets, to adapt to the economy and society. ... [-]