THE MASTER IN MARKETING DIGITAL It has been designed for a completed 100% online wide flexitime absolute geographic independence

The digital revolution currently requires growing companies adaptation and presence in different media business ecosystem that develops Internet. Throughout the master you get the skills and abilities to achieve from digital tools strategies and traffic generation, customer acquisition and retention. You can also manage your ranking and reputation through search engines and social networks, as well as management from the website. This program presents a hierarchy of topics starting from the fundamental aspects of digital marketing expertise concluding with strategic applications in the digital environment for enterprises creating added value, differentiation and competitiveness. A special feature of this focused, in addition to the importance of content and didactic applied to teaching-learning master is that it has a pragmatic approach throughout training adding to the educational process development Professional Workshops and campaign simulation in digital environments. Master Digital Marketing has been developed based on the current needs of companies and their adaptation to the management of consumers and potential customers via the Internet. Achieves professionalization of participants as it has content and working practices adapted to the reality of the moment. In short, you know make the most of the opportunities of digital environments.... [-]

THE MASTER IN MARKETING AND SALES It has been designed for a completed 100% online wide flexitime absolute geographic independence

It has 9 specific modules of the disciplines of marketing and sales, which will allow the creation of memorable experiences that enhance the loyalty of your customers.

GOALS

At the end of the completed Master Marketing and Sales, the participant will have achieved the following transfer targets:

Change the way we do marketing companies Knowing the process of creating demand Learn to apply neuromarketing in decision-making Determine different social behaviors and how communities are formed Apply different forms of experiential marketing Develop an action plan relational Design and implement a successful Value Proposition Understanding the commercial phenomenon, from understanding and strategy development management experience Define and develop tools for business management Implement a business plan with a strong emphasis on selling Evaluate the role of the parts of the plan, as well as the impact of each decision on the implementation and commissioning Review, evaluate and improve sales management practices within the company Plan the necessary commercial structures to achieve through sales teams, solid relationship with the client Identify necessary and effective tools for sales teams achieve their professionalism in the face of increasingly demanding markets To determine the impact of business decisions on results recipients ... [-]

THE MASTER IN COMMUNICATION CORPORATE It has been designed for a completed 100% online wide flexitime absolute geographic independence

The Master in Corporate Communication develops skills and communication skills focused on achieving the goals of your company.

GOALS

Upon completion completed, the participant will have achieved the following transfer targets:

Know the general area related to the strategic value of communication and image in organizations and their motives. Identify the tools and techniques that facilitate and optimize the development of communication and its direct relationship with the identity and image, both private and public companies, non-governmental organizations and institutions of various kinds. Conduct a comprehensive program to any company or local institution, based on research data, according to the analysis, diagnosis, and finally the preparation of suitable budget and characteristics of an organization communicational plan. Studying the prospects that have allowed to give answers to questions about communication in organizations. Stimulate creativity in corporate image. Develop research and training methodologies for planning and implementation of projects of institutional communication. Acquire a set of skills that, combined with the knowledge gained, enabling them to develop marketing communication initiatives in actual practice. Integrating Internet in the marketing communication strategy of the organization. Apply a strategic vision of integrated marketing communication. recipients ... [-]

THE MASTER IN ADDRESS RESOURCES HUMANS It has been designed for a completed 100% online wide flexitime absolute geographic independence

The Master in Human Resources allows you to acquire a comprehensive view for management of human talent.

GOALS

Upon completion completed, the participant will have achieved the following transfer targets:

Enhance the technical and human profile managerial skills and strategic leadership for effective human resources management Advise organizations on human resource management, performing diagnostics and action alternatives. Develop strategic human resource plans aligned to business management. Develop management tools and make your application. Monitor cultural changes, develop organizational values ​​and competencies. Advising managers and teams responsible for the exercise of its role of driving. Determine the needs of structure, positions and profiles of the organization. Driving the process of search and selection of staff and appropriate socialization to the company. Design, implement and monitor development plans and training. Develop tools for management and performance evaluation from an approach tracking tool, diagnosis and control Perform control human resource management, preparing reports and contributions for senior management. Participate with management of the company in strategic control, results analysis and organizational strategic re-planning. Understanding the impact of nature in the organization to optimize talent management. Manage their own role strategic tools to develop their skills and peers with whom they must integrate work teams. Consider the different formal aspects governing personnel management in organizations. Keeping an updated key issues for business management profile. Enhance the role of strategic partner of HR Director. Generate... [-]

THE MASTER IN ADDRESS OPERATIONS It has been designed for a completed 100% online wide flexitime absolute geographic independence

The Operations Management Master allows you to acquire new working methods to improve the level of productivity and competitiveness of the company.

GOALS

Upon completion completed, the participant will have achieved the following transfer targets:

Create a program to meet the changing expectations, both internal and external customers with finite administration in each of the functions that make up the Operations resources thought. Develop the strategic ability to manage the Operations, focusing on the most innovative aspects of management, with scope for companies manufacturing or service sector. Learn and incorporate new practices and tools, which will improve aspects of the daily management of the areas of Operations. Broaden and deepen the theoretical content, in order to develop new skills in the staff working in the different functions of the area of ​​operations. Incorporate a work culture based on the interactions of the processes of the different functions that make up the area of ​​operations. recipients ... [-]

THE MASTER IN MANAGEMENT BUSINESS INTERNATIONAL AND TRADE OUTER It has been designed for a

completed 100% online wide flexitime absolute geographic independence

The Master in International Trade provides a strategic view of changing international business scenario.

GOALS Provide businesses and human capital which operates in international environments qualified to adequately address the process of making strategic decisions and solving problems related to the management of international trade. To publicize the new vision, guidelines, fundamentals, prospects and factors that directly affect the global scenario of global business, characterized by increasing complexity and constant changes subjugation. Equipping attendees with the practical and theoretical knowledge as well as the tools and skills needed to function in international markets, allowing present situations and make strategic decisions related to the external dimension of the organization, its international projection and commercialization of products and / or service. Analyze how the operation linked to international business from a methodological perspective eminently useful and practical is managed. recipients Directors, Assistants and Administrative Department of Export Companies. Consultants and Consultants in business internationalization. Mypes managers and Micromypes. Foreign trade professionals in all areas. Grade Career College Students and Graduate Area, related to the subject taught. Anyone interested in acquiring the knowledge and skills necessary to enter the complex and changing world of international trade and strategic management tasks associated with such activity. academic content MODULE 1: Introduction to International Trade: Basic Concepts. Process on Globalization and International Economy MODULE 2: Strategic Policy and International Markets Location. Economic Blocks:... [-]