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The Public Relations master of arts degree program is designed to provide students with a thorough understanding of both traditional and new social tools and communication channels. Throughout the curriculum, you’ll explore the key ingredients of an effective PR media plan, explore concepts such as events marketing and consumer research, and learn how to develop credible relationships with influential voices throughout the social media world.
Public Relations in a Digital World - You will examine the dramatic impact of the Internet and a 24/7 media environment on the public relations process.
Media Relations - You will consider who the journalist is in the digital space and how the traditional objective for a journalist has changed as a result of the Internet and participatory media.
Social Media Metrics and ROI - You will learn how to track, report, and analyze a variety of metrics that describe audience behavior and attitudes.
Before You Apply
There are several things to know about the graduate admissions process at Full Sail University.
No traditional application deadlines: classes begin monthly for most programs, so you can apply anytime and start on the date that works best for you.
Program design and course order: you do not need to sign up for specific classes every semester – all of our programs have a predetermined program design and course order.
Acceleration: Full Sail’s graduate programs are taken on an accelerated schedule and can be completed in as little as 12 months.
GRE submission: we do not require you to complete the GRE or submit your GRE scores to apply for a graduate program.
Application and Acceptance
Our admissions requirements and acceptance procedures are different from a traditional college. To be considered for admission to a graduate program at Full Sail, the following requirements apply:
You must have a bachelor’s degree or higher - a Full Sail bachelor’s degree with a minimum cumulative GPA of 2.0, or a baccalaureate-level or higher degree from another accredited postsecondary educational institution recognized by the U.S. Department of Education along with transcripts.
Degree held must be of similar scope/subject matter as the intended graduate degree program, with a transfer academic average of 2.0. Documentation of high school graduation or GED is not required.
Applicants with a GPA lower than the required 2.0 must submit a Letter of Intent, résumé and college transcripts for Program Director review.
Students with an undergraduate degree from an unrelated scope or subject matter may be considered for admission upon the provision of a Statement of Intent and a professional résumé. For additional information, please contact your Admissions Representative.
How to Apply
If you’ve spoken to an admissions representative and completed your interview, and you’re ready to begin the application process, there are several items you’ll need to have ready:
Government-Issued photo identification such as a driver’s license, passport, or state-issued ID card.
Verification of English proficiency if English is not your primary language (all required documentation that is not in English must be accompanied by a certified English translation).
Once you have these items, you’re ready to begin the online application. Completing your application will take 30-45 minutes, and you can save your application if you run out of time or need to gather additional information.
After You’ve Applied
If you haven’t already completed your admissions interview, that will be your next step. An admissions representative will reach out to schedule an interview at a convenient time for you.
If you have completed your interview, your enrollment guide will reach out to finalize your application and gather additional information.
You will also receive an email that gives you access to our Launch Portal, where you’ll be able to submit documentation and complete the final steps for enrollment.