Master in Innovation and Entrepreneurship
Online master with the keys to achieve business competitiveness through innovation.
In the second half of the twentieth century and the beginning of the present we have witnessed profound technological, social and political changes that have modified the environment in which people and organizations operate. There have been spectacular advances in all scientific and human disciplines, and these changes have introduced new paradigms that have resulted in new business models and new ways of administering and managing organizations.
The impact of these changes in our professional environment is increasingly rapid, given this situation, we must react and make decisions that anticipate the new needs of organizations.
Therefore, professionals prepared to promote and lead these necessary changes in organizations are necessary. Professionals with new skills such as creativity and innovation capacity, and oriented towards improvement and continuous improvement.
“The only source of benefits, the only reason to invest in companies in the future is their ability to innovate and their ability to differentiate themselves” - Jeffrey Immelt, former CEO General Electric
In this global, ultracompetitive and changing environment, innovation is the main tool to create sustainable competitive advantages that allow you to differentiate yourself. Innovation becomes a fundamental process to achieve competitiveness. Efforts to improve by doing the same as always have reached their limit, and are no longer enough. We are facing a change of stage that requires new skills and competencies.
It is also necessary to break with a myth: innovation is not the result of an accident, but is the result of a process and a methodology. One of the objectives of the program is to transmit the necessary skills and the most successful methodology to drive innovation in your organizations.
"The madness is to continue doing the same and expect different results" Albert Einstein
In this Master in entrepreneurship, focused mainly on entrepreneurs, you will learn to analyze the needs of the company at all times, detecting new growth opportunities, adapting quickly to changes and anticipating them whenever possible.
Its priority purpose is the application of the innovation strategy to all areas of the company to create leading organizations.
The Master in Innovation and Entrepreneurship provides participants with a solid knowledge of the most innovative business management strategies, promoting the development of managerial skills and deepening the applicable techniques to maximize the results of the different functional areas of the organization.
The program has been accredited with the EOCCS certification of EFMD, a leading international network of business schools and companies at the forefront. The accreditation offers an international frame of reference for the evaluation of the academic quality in the panorama of the online education, for the programs in Management, looking for the internationalization, the practical utility and the maximum quality.
Within the framework of the Master in Innovation and Entrepreneurship, we offer you the possibility of participating in a virtual exchange at the TEC of Monterrey.
In this exchange, the students of OBS Business School , who so wish, may take a pre-determined subject at TEC de Monterrey, exempting them from pursuing their equivalent at OBS Business School .
Those students who carry out the exchange and approve the subject will obtain a Certificate from the TEC of Monterrey.
- Product Manager
- Innovation Consultant
- Director of Innovation
- Managing Director
- Creative director
- Department ID
- Project Manager
- Marketing director
- Director of operations
- Analyze and formulate strategies for improvement or change in the management and direction of the company applying innovation.
- Implement previously defined strategies, making the most correct decisions to achieve the objectives.
- Develop managerial and technical skills to be an agent of change in organizations.
- Make an Innovation Plan applicable to professional activity.
- Form a scheme of creation and application of innovation within an organization.
The structure, duration and contents of the Master in Innovation and Entrepreneurship allow us to ensure the achievement of the objectives set. A modular, transversal and sequential structure structured around innovation and its application. The program is divided into ten modules plus a transverse final project (TFM).
In addition to this main structure, other activities are scheduled, such as Meetings with Managers where you can learn first-hand the experience of relevant professionals leading business projects.
Finally, to highlight OBS commitment to the final projects arising from this master's program, with the creation of the OBS Talent Award to help the promoters carry out their ideas.
In short, a program designed and conceptualized to ensure:
- Leadership and Change Management
- Creative Thinking and Design Thinking
- Creating new business models
- Innovation Strategy
- Innovation Management
- Innovation in products and services
- Process Innovation
- Talent management
- Product Management and Growth Hacking
- Business Plan and Startup Financing
- Final Master's Project (TFM)
The fundamental objective of our admission process is to ensure the suitability of the candidates. All participants should get the most out of this learning experience, through a context in which it is possible to develop a long-term relationship with classmates, teachers and alumni.
These are the stages of the admission process:
- Prerequisites for admission
- Admission request
- Personal interview
- Motivation letter
- Admissions Committee Evaluation
Master's Degree in Innovation and Entrepreneurship
People who pass the evaluation of the program and meet the academic requirements established by the UB, will obtain their own degree from the UB (University of Barcelona).
In order to obtain the UB's own degree it is necessary to have a University Degree Degree (Engineering, Bachelor's Degree or Diploma). In case of not having a University Degree, once the different evaluations have been passed, a university extension diploma from the UB will be obtained.
About the School
OBS Business School nace en 2006 como la primera escuela de negocios 100% online en lengua española. Se funda en el entorno del Grupo Planeta, líder mundial en la publicación de contenidos para el mer ... Read More