Master in Business Intelligence


Program Description

Master in Business Intelligence

Online master in business intelligence for decision making.

In the middle of the information age and with multiple tools available, there are still many organizations that make precarious use of information, or at least, well below their means.

Business Intelligence and business analytics are playing an increasingly important role in today's business. Competitive intelligence must drive the strategic decisions of companies, regardless of their size and the sector in which they carry out their activities. BI experts are responsible for finding value in all data collected by a company and offering compression in its application. Business intelligence helps to collect information, analyze it and, most importantly, make strategic recommendations that can provide a competitive advantage for the company.

The Master in Business Intelligence from OBS Business School offers a unique and rigorous approach to business education. Through the integration of technology and with special emphasis on the development of analytical skills, the program provides the basis for effectively extracting and evaluating the data necessary for decision making. This expertise will allow participants to distinguish themselves in the field of business intelligence, developing critical skills in the area from the business perspective.

The concept of Business Intelligence is related to powerful and recognized tools apparently reserved for large corporations. The MBI has been designed to break with this topic and, although it will offer knowledge and skills applicable to large corporations, it will also allow to know and understand the needs and opportunities for improvement in the treatment of data in small and medium enterprises.

The program is not associated with any BI-specific tool (software). The objective, among others, is to provide students with the necessary criteria to select the best tool based on their own needs and characteristics of their organization. However, for a better understanding of the BI processes and concepts, we have selected the leading tools according to the Gartner quadrant, in this sense, the student will receive practices that will allow him to have a first contact with the software.

The MBI of OBS Business School is part of the Teradata University Network. TUN currently has more than 3000 professors in more than 1600 universities in 90 countries, with thousands of students as users.

TUN is a web-based portal for teachers and students in the areas of Business Intelligence, data warehousing, decision support systems and database management. In this portal students can exchange ideas, experiences and resources with their members. In addition, TUN allows connecting the academic world with the professional world, offering a practical and real vision that complements the solid knowledge that students have developed during the program.

Professional outings

  • Investment banking
  • Manufacturing and general production
  • Non-governmental organizations
  • e-Commerce and Social Media
  • Multinational companies
  • Information Technology Companies
  • Telecommunications
  • Retail Companies
  • Private banking
  • Insurance Companies
  • Asset Management
  • Small and medium businesses
  • Multilateral financial institutions
  • Family offices


  • Be trained for the decision making process.
  • Identify the main Business Intelligence tools in the market and understand the selection process.
  • Know the elements that make up a Business Intelligence architecture.
  • You will acquire practical skills in the use of Business Intelligence.
  • You will be trained for change management and customer relations.
  • You will acquire all aspects related to the management of Business Intelligence projects.


The curriculum is developed over twelve months with a scheme of ten modules that correspond to the subjects plus a final project that is developed throughout the year.

  • Data Management and the Information Society
  • Management Skills for Decision Making
  • Strategic Management and Business Intelligence systems
  • Business Analytics
  • Big Data and Digital Business Transformation
  • Data Mining, the Role of the Data Scientist
  • Business Intelligence project management
  • Data Discovery
  • Data Visualization
  • Evaluation and Selection of BI Tools
  • Final work of master

Master's Requirements

The fundamental objective of our admission process is to ensure the suitability of the candidates. All participants should get the most out of this learning experience, through a context in which it is possible to develop a long-term relationship with classmates, teachers and alumni.

These are the stages of the admission process:

  1. Prerequisites for admission
  2. Admission request
  3. Personal interview
  4. Motivation letter
  5. Admissions Committee Evaluation
  6. Registration
Master's Degree in Business Intelligence

People who pass the evaluation of the program and meet the academic requirements established by the UB, will obtain their own degree from the UB (University of Barcelona).

In order to obtain the UB's own degree it is necessary to have a University Degree Degree (Engineering, Bachelor's Degree or Diploma). In case of not having a University Degree, once the different evaluations have been passed, a university extension diploma from the UB will be obtained.

Last updated Mar 2020

About the School

OBS Business School nace en 2006 como la primera escuela de negocios 100% online en lengua española. Se funda en el entorno del Grupo Planeta, líder mundial en la publicación de contenidos para el mer ... Read More

OBS Business School nace en 2006 como la primera escuela de negocios 100% online en lengua española. Se funda en el entorno del Grupo Planeta, líder mundial en la publicación de contenidos para el mercado de habla hispana y con un importante know-how en e-learning, con la colaboración del partner estratégico: Read less
Barcelona , Madrid + 1 More Less