TRAINING, OBJECTIVES

  • Understand working life in Europe: its rules and peculiarities
  • Mastering Operational Marketing: know the methods, namely conducting marketing research, define and implement an operational marketing plan, a political product / price / distribution / communication
  • Assimilate new trends in marketing (tribal, experiential ...)
  • Understanding Strategic Marketing: strategic analysis, segmentation and positioning, analysis of attractiveness, competitiveness, sector analysis
  • Knowing the specifics of industrial B to B Marketing, Marketing Services and E-Marketing
  • Decrypt know the basics of Marketing International (intercultural marketing strategy, language, international publicity, culture, management of international operations ...)

A JOB

  • Marketing Assistant
  • Marketing Manager
  • Product manager
  • E-marketer
  • Community Manager
  • Digital Marketing Manager

SYLLABUS

Internships:

  • Internship of 6 to 12 weeks or company assignment
  • Or Tutored project
  • Or Alternation (contact us)

Living language :

  • 1 mandatory language
  • 2 more languages ​​optional

USEFUL INFORMATION

Conditions of admission:

  • Level Bac +2, 120 ECTS
  • Diploma or BTS, DUT or other recognized certification level Bac +2
  • 1 or equivalent and professional experience in the field of Marketing / Communication

exams: Several sessions per year organized distance Double degree: Diploma DEES * FEDE combined Bachelor

From Output Level Bac +3

information Diploma : Title Eductive Group Double possible formation DEES with a degree in combination FEDE * Bachelor

Program taught in:
  • French

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This course is Online
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