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Best Online Masters of Science in Marketing Studies 2019

A Master of Science is often pursued by people who want more in-depth training in a given field of science in order to advance their careers. This advancement is generally into positions with more responsibility and higher salaries. These degrees often take between one and two years to complete.

What is an online MSc in Marketing Studies? This type of program seeks to give the student skills and training to successfully navigate the increasingly complex marketing world. Courses may include familiarization with digital media, communication strategies and effective social media promotions. Public relations theory may also be covered in the program. Often, these degrees end with a capstone project ensuring that students have practical experience applying their studies.

Graduates with an MSc in Marketing tend to have excellent communication skills. These programs take that ability and add to it the leadership, organizational and teamwork skills that individuals need to advance their careers. A graduate degree in this field often opens up positions with greater responsibility and salary.

The cost of an MSc in Marketing varies between institutions, programs and even the country of study. To find out about your specific program, contact the admissions office of the school offering the degree.

Careers in the marketing industry are highly competitive, especially in the fields of digital and social media. Marketing managers need a wide range of skills to keep up with the ever-changing demands of the media landscape. Marketing professionals with the right skill sets will be able to take advantage of this changing environment and advance their careers whether they are in multi-national organizations or the public sector.

Online courses allow students to take courses offered by universities all over the world. In addition, online courses also benefit those students who need a flexible schedule. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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14 Results in Marketing Studies

University of Stirling

This Masters in Strategic Public Relations will help you to develop a critical appreciation of the role of public relations in contemporary society, as well as key analyt ... [+]

Overview

This Masters in Strategic Public Relations will help you to develop a critical appreciation of the role of public relations in contemporary society, as well as key analytical, management and communication skills that are tested through practical exercises and theoretical knowledge.

The course is delivered online via Canvas, the University of Stirling’s online learning environment.

By the end of your studies, you’ll have mastered the skills needed to work at a managerial level in the public relations industry. You’ll be able to:

analyse environments, issues, organisational cultures and relationships relevant to an organisation’s reputation set objectives and design and implement public relations programmes carry out research and evaluation commission market research apply mass communication, media and psychological theories in a variety of contexts analyse and make full use of digital media Top reasons to study with us ... [-]
United Kingdom Stirling
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1
October 2019
Part-time
30 months
Online
Texas Tech University Worldwide eLearning

Texas Tech University's online Master of Science in Family and Consumer Sciences Education is made possible through a consortium of universities called the Great Plains I ... [+]

Master of Science in Family and Consumer Sciences Education

Texas Tech University's online Master of Science in Family and Consumer Sciences Education is made possible through a consortium of universities called the Great Plains Interactive Distance Education Alliance (GPIDEA). Several universities have come together to offer online post-baccalaureate programs to students whose families or careers have prevented them from completing a degree on campus. The consortium agreement allows students to take courses offered by multiple institutions for a standard tuition in order to complete a program.

Program Overview 38 - 41 credit hours over a three-year period Although students can take courses from multiple institutions, the degree-granting institution is responsible for placing students for practicum and internship credits. Coursework is completed online. Prerequisite: bachelor's degree in Family and Consumer Sciences content specialization or a related area The program meets the requirements for those students seeking initial teacher certification/licensure in Family and Consumer Sciences Education. Students are not required to enroll in a certain number of courses each semester, so completion time varies by individual. Application Process ... [-]
USA USA Online
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1
September 2019
Full-time
Part-time
3 years
Online
Walden University

Would you like to gain digital marketing skills and strategies while acquiring a deeper understanding of marketing fundamentals? ... [+]

Would you like to gain digital marketing skills and strategies while acquiring a deeper understanding of marketing fundamentals? As a student in Walden’s MS in Marketing program, you will explore:

Traditional and cutting-edge marketing topics, from brand differentiation to digital media strategy. The importance of customer understanding and relationship marketing in customer retention and the roles of persuasion and storytelling in developing content. The process of analyzing marketing metrics as a way to inform strategic decision making.

In this online marketing master’s degree program, you will also have the opportunity to synthesize your knowledge by developing a strategic marketing plan for a real or fictitious business. ... [-]

USA USA Online
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1
September 2019
Full-time
2 years
Online
University of Essex Online

Boost your career prospects and your confidence with knowledge from our MSc Business with Marketing. This advanced programme will equip you with all the subject-specific ... [+]

Boost your career prospects and your confidence with knowledge from our MSc Business with Marketing. This advanced programme will equip you with all the subject-specific and transferable skills required to progress in either a private, public and non-profit making organisation.

Business and marketing are both valuable areas of expertise in modern business environments, and our MSc Business with Marketing will prepare you for a senior role in any number of industries.

Graduates from this programme will be able to demonstrate a comprehensive in-depth knowledge of management interaction and team building with areas of specialisation, examine and appraise research methods and technological skills and more.... [-]

United Kingdom UK Online
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1
January 2019
Part-time
24 months
Online
Stafford

Business organisations today are facing unprecedented change. Increased complexity and competition in domestic and global markets, plus higher expectations and tougher de ... [+]

MSc in Marketing

Benefits

Business organisations today are facing unprecedented change. Increased complexity and competition in domestic and global markets, plus higher expectations and tougher demands from customers and consumers, require more sophisticated marketing. To cope with new and changing market conditions, managers need a greater sensitivity and awareness of the special circumstances now facing them.

Sophisticated marketing management requires a range of knowledge that will build long-term relationships with customers. Modern marketing managers rely on cutting-edge knowledge about consumer behaviour and consumption practices, strategy formulation and implementation, and innovation and new product development.... [-]

United Arab Emirates United Arab Emirates Online Saudi Arabia Saudi Arabia Online Qatar Qatar Online Oman Oman Online Lebanon Lebanon Online Kuwait Kuwait Online Jordan Jordan Online Bahrain Bahrain Online Palestinian Territories Palestinian Territories Online Egypt Egypt Online Iraq Iraq Online Libya Tripoli Yemen Sana'a South Sudan Juba  + 24 More
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1
Open Enrollment
Full-time
Part-time
24 - 30 months
Online
RWTH Business School / RWTH Aachen University

Move from technical expert to technology leader by participating in our award-winning interdisciplinary Master of Science (M.Sc., RWTH Aachen University) program. Not onl ... [+]

A program delivered in partnership with Cambridge Digital Innovation at Hughes Hall, University of Cambridge.

MME-TIME WEBINAR

Our next webinars will be announced shortly. The aplication portal for Non-EU students re-opens on December 3, 2018.

During the webinars, we will introduce you to the program in general, the research areas and the application process.

Following the online presentation, you will have the chance to ask your questions in a Q&A session.

Please follow this link: https://rwth-aachen.adobeconnect.com/mmetime/ to join the webinar.

INNOVATIVE TUESDAY

From October 2017 RWTH Aachen is organizing the "Innovative Tuesdays" in cooperation with the IHK Aachen, a new networking forum on the topic of "Innovation" involving local businesses, university staff, and students. On the second and fourth Tuesday evening of the month, the hosts Thomas Wendland (IHK), Prof. Stefanie Paluch and Prof. Frank Piller (RWTH) welcome all those interested in innovation and innovation management to the RWTH campus in the new Cluster Produktionstechnik.... [-]

Germany Aachen
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1
October 2019
Full-time
Part-time
3 - 6 semesters
Online
Management Center Innsbruck

The two-year Executive Master Degree program in Digital Marketing & Analytics represents a clever combination of online and on-campus sessions. The innovative blended ... [+]

The two-year Executive Master Degree program in Digital Marketing & Analytics represents a clever combination of online and on-campus sessions. The innovative blended learning concept enables a maximum of flexibility regarding both time and location.

The program provides professional decision makers and executives with a competent introduction to the world of digital marketing and web-based performance assessment. It equips them with the necessary knowledge to be able to better master the present challenges that the rise of digital media and technologies have brought about with the alteration of human communication practices.

Based on the innovative blended learning concept, the course teaches not only strategic, technical, and legal know-how, but also practically relevant digital marketing instruments, an appropriate tone in digital communication, and the generation of target-specific content.... [-]

Austria Innsbruck
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1
November 2019
Part-time
2 years
Online & Campus Combined
Management Center Innsbruck

The two-year Executive Master Degree program in Digital Economy & Leadership equips participants with the skills required to excel in today’s digital business world. ... [+]

The two-year Executive Master Degree program in Digital Economy & Leadership equips participants with the skills required to excel in today’s digital business world.

Participants in this post-graduate Master’s degree, organized by MCI and the Investment Punk Academy, learn how to successfully manage the effects and principles of the digital revolution and actively influence the process of organizational transformation.

The content and organization of the program have been designed to meet the specific requirements and needs of professional decision makers. The innovative blended learning concept applied by MCI combines synchronous and asynchronous learning phases with on-campus classes. This guarantees a maximum of flexibility regarding both time and location.... [-]

Austria Innsbruck
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1
October 2019
Part-time
2 years
Online & Campus Combined
Claremont Graduate University Online

The MS in Marketing Analytics (MSMKT) online prepares students for demanding careers in marketing analytics and research. ... [+]

The MS in Marketing Analytics (MSMKT) online prepares students for demanding careers in marketing analytics and research.

The MSMKT curriculum is well-rounded and emphasizes the latest in industry trends so that the curriculum is aligned with employer needs. The MSMKT is flexible to accommodate recent college graduates and working professionals looking to augment their skill sets. You will learn from renowned CGU faculty mentors, who are distinguished evaluation scholars and practitioners who contribute to leading journals, consult for industry-leading organizations, and hold prominent roles at global conferences and international councils. Course material is presented from a cross-functional perspective, providing students with a 360-degree perspective. MSMKT students gain practical knowledge that can be applied to their current roles, future positions, or even new career choices.... [-]

USA USA Online
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1
September 2019
Part-time
4 semesters
Online
Kelley Direct Online

Whether you are a marketing professional looking to advance your knowledge or want to add a marketing edge to a different skill set, earning a Master of Science in Market ... [+]

Achieve on your terms. Earn a graduate degree in marketing, while continuing your career.

Whether you are a marketing professional looking to advance your knowledge or want to add a marketing edge to a different skill set, earning a Master of Science in Marketing from the Kelley School of Business can help you achieve your goals.

In our 30 credit-hour program you’ll build a deep understanding of the multiple facets of marketing—researching and analyzing consumer data and applying those insights to marketing strategies in a variety of contexts, including new product development.

Upon graduation, you’ll receive a Master of Science from the Indiana University Kelley School of Business—the same degree students studying on the IU campus receive—but you can take one to five years to complete your degree with the flexibility of our online program.... [-]

USA USA Online
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1
September 2019
Full-time
Part-time
1 - 3 years
Online
Yeshiva University

Offered jointly through the Sy Syms School of Business and the Katz School, our online master's in Marketing will provide you with the necessary knowledge and skills to c ... [+]

Marketing is a wide-ranging industry with many moving and evolving parts. Professionals today need an expert knowledge of foundational marketing principles in order to respond to an ever-changing marketplace. Offered jointly through the Sy Syms School of Business and the Katz School, our online master's in Marketing will provide you with the necessary knowledge and skills to create and execute effective marketing strategies across channels.

Our MS in Marketing focuses, particularly in digital marketing and analytics. You will gain experience in integrated marketing; marketing management; social, referral, and viral marketing; mobile and location-based techniques; digital advertising; search engine optimization (SEO) and search engine marketing (SEM); content marketing; marketing research methodologies and consumer behavior; and more. Through our project-based curriculum, you will solve real-world problems and build a robust portfolio for prospective employers.... [-]

USA New York
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1
September 2019
Full-time
Part-time
12 - 21 months
Online
Arden University

As well as exploring a range of specialist marketing subjects, you will delve into the processes behind mining information from large complex databases. ... [+]

As well as exploring a range of specialist marketing subjects, you will delve into the processes behind mining information from large complex databases. You will learn how this data can be manipulated to result in knowledge-driven decisions. Developing the ability to create and manage strategic marketing plans, you will recognize the importance of data, globalization and digital marketing.

Course Requirements

A bachelor's degree or diploma equivalent to a UK honors degree at a minimum of second class (2.2). If you are not an English native speaker, you will be required to provide us with a proof of English language level equivalent to IELTS 6.5 or above

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United Kingdom Coventry
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1
April 2019
Full-time
Part-time
18 - 60 months
Online
Robert Kennedy College

At Salford, we integrate marketing theory and practice through four core modules in order to provide you with a critical understanding of marketing in both commercial and ... [+]

3 good reasons to study Marketing at Salford Enhance your employability with specialist and in-demand marketing skills on this CIM-approved and accredited course Develop your expertise in search and social media marketing Put marketing theory into real practice with an exciting Business Innovation Project Duration

Minimum 12 months, maximum three years

Course Outline

At Salford, we integrate marketing theory and practice through four core modules in order to provide you with a critical understanding of marketing in both commercial and non-commercial sectors. We are approved and accredited by the Chartered Institute of Marketing (CIM), which means that as graduates you will be eligible for direct entry onto the CIM’s Professional Postgraduate Diploma, subject to you also obtaining appropriate senior marketing management experience.... [-]

Switzerland Zürich Switzerland Online United Kingdom Salford  + 1 More
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1
Open Enrollment
Full-time
Part-time
1 - 3 years
Online & Campus Combined
London School of Business & Finance

This MSc & MA in Strategic Marketing is provided by the London School of Business & Finance (LSBF), powered by InterActive. It is a single programme that results ... [+]

This MSc & MA in Strategic Marketing is taught by London School of Business and Finance is a single programme that results in two distinct awards from two European institutions. Your Master of Arts degree is a career-focused degree awarded by the International Telematic University UNINETTUNO, while your Master of Science is awarded by Geneva Business School as recognition of your technical proficiency in marketing.

Studying entirely online, you will have access to HD video tutorials, a library of research resources, professional and peer student networks, and student support, all at your fingertips, 24/7. And with the option of a pay-as-you-go fee structure, you can earn your degrees in as little as 18 months.... [-]

United Kingdom UK Online
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1
April 2019
Full-time
Part-time
18 - 36 months
Online