Innovation Of Products And Services: MIT’s Approach To Design Thinking (Certificate)

Emeritus Institute of Management

Program Description

Innovation Of Products And Services: MIT’s Approach To Design Thinking (Certificate)

Emeritus Institute of Management

Winning companies, such as Apple, Virgin, Toyota and others, innovate continuously because of their culture of design thinking—integrating the needs of people, the possibilities of technology and the requirements for business success. In this course, you will learn how to take a similar approach in your own business—blending the perspectives of marketing, design, and engineering into a systematic approach to delivering innovation.

As a core part of the course, students participate in a team-based concept development project assignment. This project, focused on opportunity evaluation and concept development, is integrated into all course modules.

At the end of this course, participants will learn to:

  • Understand the design thinking process
  • Identify and assess customer opportunities
  • Generate and evaluate new product and service concepts
  • Design services and customer experiences
  • Evaluate product development economics

Syllabus

  • Design Thinking Skills
  • Identify Customer Needs
  • Applied Creativity - Product Concept Generation
  • Design Of Services And Customer Experience
  • Financial Analysis
  • Project Peer Reviews And Course Wrap-up
This school offers programs in:
  • English


Last updated December 10, 2018
Duration & Price
This course is Online
Start Date
Start date
Aug. 2019
Duration
Duration
2 months
Full time
Price
Price
1,400 USD
Information
Deadline
Locations
Singapore - Singapore
Start date : Aug. 2019
Application deadline Request Info
End date Request Info
Dates
Aug. 2019
Singapore - Singapore
Application deadline Request Info
End date Request Info