Organizations operate within the context of their market environment – their competitors, suppliers, and customers – but also within a broader environment that includes social, political, and regulatory forces.
This program will offer business leaders an evolved perspective on these critical forces. It provides strategies, language, frameworks, and tools to analyze and respond to these factors for a competitive advantage.
Guided by Professor David Bach, Deputy Dean for Executive Programs and Professor in the Practice of Management, this program provides participants with an enhanced strategic skill set for navigating a changing global business context. Bach’s interviews with several leading practitioners provide an “on-the-ground” perspective. You’ll engage with topical, global case studies and continually apply your learning to your organization through discussion forums and reflective journaling.
Finally, you’ll complete analysis for business change and success, and learn how to strategically engage with stakeholders. You’ll also get the opportunity to interact with the thoughts, experiences, and opinions of a diverse and international group of participants, and grow your global network online.
Who should attend
Business leaders whose organizations operate in a global context.
Key decision-makers involved in crafting business strategy.
Leaders who want to drive growth and proactively respond to social, political, regulatory, and natural forces that impact their business.
Functional managers in HR, finance, and operations who want to be more involved in their business strategy.
Professionals working in communications, government affairs, corporate responsibility, and business sustainability management.
You'll walk away with
Strategic insights and frameworks to analyze and anticipate the effects of global social, political, and regulatory changes and pressures on your organization.
The tools, knowledge, and network to lead effectively and pursue positive change in an increasingly interconnected business and sociopolitical landscape.
The ability to affect and shape your nonmarket environment and engage with stakeholder groups to enhance your competitive advantage.
A new perspective on business, with insights from Yale SOM faculty, international industry experts, and contemporary case studies.*
*Upon successful completion of your program, you’ll also join the exclusive Yale School of Management Executive Education group on LinkedIn.
Over the duration of this online program, you’ll work your way through the following modules:
Module 1: Compete beyond the market
Module 2: Analyze nonmarket challenges for strategic advantage
Module 3: Navigate the politics of disruptive innovation
Module 4: Nationalism in international business
Module 5: Lobbying and framing in a global context
Module 6: Stakeholder engagement and global governance
Module 7: Ethics, values, and business decisions
Module 8: Doing well by doing good
Visit the course page to find out more about upcoming session dates, program price, and more:
[Find out more]
An online education that sets you apart
This Yale School of Management Executive Education online program is delivered in collaboration with online education provider GetSmarter. Join a growing community of global professionals who've already benefited from the opportunity to:
Join the exclusive Yale School of Management Executive Education group on LinkedIn upon successful completion of the program.
Experience a flexible but structured approach to online education as you learn around your schedule.
Earn an official certificate of participation from the Yale School of Management Executive Education.