The Expert in Political Psychology course is a training program that teaches the fundamentals of political psychology to party leaders, rulers, candidates, consultants, and electoral campaign teams. It integrates both the most relevant theoretical concepts and the techniques necessary to apply psychology to the world of political practice.
The program comprises 5 thematic modules. The first of them introduces political psychology both conceptually and historically, exposing the main psychological theories that explain political behavior. The second module analyzes the psychology of the voter and provides tools to incorporate the psychological dimension in the investigation of public opinion. The third module explains political leadership and its connection with the psychology of small groups and with the psychology of the masses. The fourth module studies collective psychology, in particular current phenomena such as rumors, fake news, prejudices, terrorism and social networks. And the fifth module is devoted to political communication, the creation of mental frames and the psychology of political persuasion.
Universidad Camilo José Cela","author_url":"","source":""}" />goalsUnderstand the individual and social psychological processes that intervene in political processes.
Learn techniques to evaluate these processes from both quantitative and qualitative aspects.
Acquire tools to incorporate psychology into electoral campaigns and political communication.
Discover the mental mechanisms involved in voting decisions as well as the most effective modes of political persuasion.
Understand the psychological dynamics present in political conflicts.ProgramModule IIntroduction to Political PsychologyOperational definition of Political Psychology.
Psychological theories that explain political behavior.
Essential psychological concepts.
Background, foundation and history of Political Psychology.
Fields of application of the discipline.Module IIVoter PsychologyVoter Psychology Research Methodology.
The Big Five and the dimensions of personality.
Psychological mapping of the population.
Psychological typology of voters.
The emotions of the voter.
Mental mechanisms for processing political information.
Stages of the individual voting decision process.Module IIILeadership PsychologySocial psychology of political leadership.
Psychological attributes of the leader.
Psychology of the masses.
Small group psychology.
Psychological typology of political leaders.Module IVCollective PsychologyPsychology of social networks.
Psychology of fake news.
Psychology of prejudice.
Psychology of terrorism.Module VPsychology of Political CommunicationLaws of persuasion applied to the political field.
Language and mental frames.
Psychological effects of television advertising.
Psychology of electoral communication on public roads.
Psychology of the spectators of political debates.
Psychology of political discourse.Universidad Camilo José Cela","author_url":"","source":""}" />Online modeDuration3 months (30 ECTS credits) from February 1 to April 30, 2022.Virtual campusThe Universidad Camilo José Cela has the advanced BlackBoard educational platform for the development of online methodologies.MethodologyDocuments and presentations.
Short and dynamic videos.
Discussions in forums.
Practical jobs.Price€ 1,700.