Why study this qualification?
Social media marketing is one of the fastest-growing industries globally. It has strong employment prospects and the opportunity to work in a variety of industries. The demand for skilled professionals in social media marketing and communication are highly desired globally.
Highly practical with hands-on experience
Develop the knowledge and skills required to build a comprehensive marketing, communication and implementation strategy using social media and other tools.
Learn the business of marketing and apply your learnings to existing businesses and clients, or to help start your own business.
This course also includes learning content on Chinese social media networks.
Accelerate your career in the field of social media and marketing
Provides convenient and flexibility in terms of online studying
Study in Australia through our Sydney or Gold Coast campuses
Highly practical with hands-on experience (includes Chinese social media network)
After finishing course, secure highly sought-after roles in the social media and marketing communication industry. The courses enables you to land these coveted roles in the industry:
Digital Marketing Manager
Social Media Community Manager
Marketing & Social Media Strategist
Social Media Consultant
Social Media Coordinator
Digital Marketing Strategist
Content Marketing Manager
Client Services Director
Why choose Pacific Training Group?
Complimentary academic support
Centrally located and modern campuses
World-class eLearning resources
Extensive connections to industry
A range of in-class timetable options combined with online learning
Work on real-life projects with experienced industry professionals
Pacific Training Group courses are structured around industry best practice designed by professionals for the most ambitious of students. You’ll be trained and taught by passionate professionals on the latest social media and marketing practices and trends.
With our industry designed curriculum, you will learn the latest techniques, methodology and technology and use them on real businesses and clients. Studying alongside students from an amazing mix of countries will also give you the understanding of cultural differences and its influence in media, marketing and communication practices.
Our Social Media & Marketing Communication Courses
We have two very exciting Social Media & Marketing Communication Courses at Pacific Training Group. They are available both Online and On-Campus.
10118NAT Diploma of Social Media Marketing
Duration: 1 year
What you will learn:
By studying this Diploma, you will not only learn all there is to know about social media, but you will also build a social media marketing strategy and implementation plan which can be immediately applied to your chosen business.
End to end social media education
Manage blog and content marketing
Mainstream social media marketing strategies
Niche social media marketing strategies
Strong personal brand in social media
Marketing communication plan
Market trends and developments
Undertake project work
Chinese social media marketing
Students who have completed the 10118NAT Diploma of Social Media Marketing course will gain direct entry to the Advanced Diploma of Marketing and Communication, therefore, shortening the course duration by 1 term.
BSB61315 Advanced Diploma of Marketing and Communication
Duration: 1 year and 9 months
What you will learn:
The Advanced Diploma of Marketing and Communication reflects the role of individuals who provide leadership and strategic direction in the marketing activities of an organisation. They analyse, design and execute judgements using wide-ranging technical, creative, conceptual and managerial competencies.
Organisational marketing objectives
Implement a business plan
Measure marketing effectiveness
Innovation and continuous improvement
Originate and develop concepts
This course can be taken online and on-campus. All on-campus classes are held through a blended learning method. Students are expected to attend a weekly 20-hour class: 15 hours on-campus and 5 hours online.
Here are the entry requirements to get in the course:
Minimum age of 18 years
Australian Year 11 or equivalent
An upper-intermediate level of English or IELTS 5.5
Students must provide their own laptop and have access to high-speed internet.
For full details including entry requirements, fees and charges, as well as terms and conditions, please visit our website.
You can find out more about these great courses such as study pathways and course pricing by clicking HERE.
What our students say:
Visit our website to find out more about the Pacific Training Group Difference - https://pacifictraining.edu.au