Course Summary

Many companies advertise with pay per click ads. This course focuses on the largest machine available: Google AdWords. In this one-day course, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.

What students learn

  • Define Google AdWords and pay per click
  • Describe conversions from clickthroughs
  • Decide whether they will write your own ads or enlist help

What's included

  • Understanding AdWords lingo
  • Creating groups
  • Designing your ads
  • Looking at success
Program taught in:
  • English (US)

See 14 more programs offered by Churchill Square Training And Development »

This course is Online
Start Date
Open Enrollment
Duration
1 day
Full-time
Price
39 GBP
Deadline
By locations
By date
Start Date
Open Enrollment
End Date
Application deadline

Open Enrollment

Location
Application deadline
End Date