Online Course in Marketing

Best Online Courses in Marketing 2018

Marketing

A course is an individual class that may be taken on its own or as part of a degree program. Classes often range in duration from a few months to two years. They can offer a general overview of an industry or be an intensive study of a particular topic.

What is a course in marketing studies? It is a course that examines various marketing methods and techniques. A course could investigate the psychological aspect of buying trends, the most efficient way to use Pinterest to build an audience, or how to analyze web site traffic. Students can learn best practices for search engine optimization, content marketing and personal branding. In addition to techniques and processes, individuals may review the best marketing tools for various industries.

Students attending marketing studies classes can add invaluable skills to their CV, including how to interpret complex data, such as demographics and buying habits. An understanding of consumer trends and business needs are crucial skills for marketing success. Teamwork and time management are transferable skills that benefit students regardless of course study.

Marketing studies classes are pertinent to business people worldwide. As market effectiveness varies greatly, so does course conent. As a result, institutions and pricing are also vastly different. Contacting the school of interest is the best way to determine the fees that pertain to the course path of choice.

A completed course in marketing studies can broaden employment opportunities in many industries, from retail to technology. Businesses need customers in order to grow, so marketing positions are available across industries and segments. Operations and sales managers often hold advanced degrees that include marketing classes, while sales representatives, marketing specialists and public relations coordinators hold degrees or certificates in various aspects of marketing specialties.

Marketing studies are in demand worldwide. Students require flexible and convenient schedules for classes teaching best practices and current techniques. Universities, colleges and vocational institutions offer courses online and on campus, enabling students to attain academic goals. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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Data Science for Digital Marketing

Southampton Data Science Academy
Online Full time Part time 60 hours June 2018 United Kingdom Cambridge + 1 more

This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. [+]

About this course

A practical six-week introduction to the use of data and data science techniques to enhance marketing insights and manage online customer interaction in web-based environments. Developed for people who engage with their organisation’s clients in a digital age, the course aims to help you improve both customer acquisition and retention, and to increase your customer’s lifetime value.

The course is delivered online and contains a mixture of taught material, self-study, activities and practical exercises. All materials are made available at the beginning of each week, to allow you to complete them at your own pace and at a time that suits you.

This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. Offering a practical use of data science for marketing insights it aims to help you enhance customer acquisition, retention and grow your customers’ lifetime value.... [-]


Seminar In Digital Marketing (online)

Tecnológico de Monterrey
Online Part time 38 hours Open Enrollment Argentina Argentina Online Bolivia Bolivia Online Chile Chile Online Colombia Colombia Online Costa Rica Costa Rica Online Ecuador Ecuador Online El Salvador El Salvador Online Guatemala Guatemala Online Honduras Honduras Online Nicaragua Nicaragua Online Panama Panama Online Paraguay Paraguay Online Peru Peru Online Dominican Republic Dominican Republic Online Uruguay Uruguay Online Venezuela Venezuela Online + 30 more

The arrival of the internet has meant an evolution that has transformed the nature of these four elements. This evolution means a change of focus from the company vision to the client vision. The product is no longer as important as the need that the product satisfies in the consumer. That is why marketing 2.0 or digital marketing as a new channel of communication with customers and the business environment is increasingly common and necessary for companies today. [+]

The arrival of the internet has meant an evolution that has transformed the nature of these four elements. This evolution means a change of focus from the company vision to the client vision. The product is no longer as important as the need that the product satisfies in the consumer. That is why marketing 2.0 or digital marketing as a new channel of communication with customers and the business environment is increasingly common and necessary for companies today.

Target

Obtain the necessary tools to know and implement marketing strategies in digital media. There will be the possibility of creating and designing successful campaigns that allow positioning brands, generating new prospects and sales.... [-]


Award in Principles of Marketing & Sales

Advenio eAcademy
Online Part time 12 - 18 weeks July 2018 Malta Malta Online

This 12-week online course is designed for participants who wish to increase their knowledge and develop their professional skills in the fundamentals of marketing, marketing management, sales techniques and sales management. [+]

Course Overview:

This 12-week online course is designed for participants who wish to increase their knowledge and develop their professional skills in the fundamentals of marketing, marketing management, sales techniques and sales management. The marketing component for this short course includes topics such as the marketing concepts, marketing and business relationships, creating a marketing plan, branding, consumer behaviour, digital marketing, strategic marketing, services, advertising and marketing research. The sales component of the programme includes topics on selling skills, the art of persuasion, the sales cycle, sales management, sales forecasting and negotiation skills.

This certificate course consists of 20 modules, each of which comprises various learning objects including:-... [-]


Online Course: New Product Marketing: How to Commercialize Innovation

TU Delft Open & Online Education
Online 4 weeks Netherlands Netherlands Online

This course is for all those involved in innovation who want to turn their product or service into a commercial success. It's designed for product developers, designers and innovation executives who have devoted a lot of their time to creating a new product or service and are now eager to generate demand for it. [+]

Everyday money, energy, and resources disappear without a trace. They are spent on innovative products and services 99% of which never even get noticed. This course will help you to understand and master the concepts behind the successful marketing and launch of new products. You will also learn how to create a brand strategy and a strategic launch plan that will ensure the success of your future products. Sign up for our New Product Marketing online course and discover how to stop spending valuable resources on products that no one ever sees.

The world is full of innovation. The biggest challenge is differentiation - how to stand out from the competition. Daily, new products and services are thrust through the digital channels by those in search of a willing audience. In the ocean of competing for supply, it's easier to drown than to float to the surface. While warehouses and supermarket shelves overflow, inboxes and servers fill up and everyone has more and more choice, the question arises: What does it take for a product or service to make its mark? This course is for all those involved in innovation who want to turn their product or service into a commercial success. It's designed for product developers, designers and innovation executives who have devoted a lot of their time to creating a new product or service and are now eager to generate demand for it. This course will provide a step-change in your career as an innovator by teaching... [-]


Online Expert Course In Electoral Marketing

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Online Full time 4 months September 2018 Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. CESCOMPOL is a collaborating center of the University of Alcalá de Henares (UAH), one of the oldest in Europe. This course is taught in online mode through a virtual platform, allowing the student access to the study, regardless of location or time. In this Campus you will find all teaching materials, works, calendars and a permanent communication system with the tutor and the students. [+]

OBJECTIVES:

Students who successfully pass this program:

They can participate or direct an electoral campaign They will know how to handle the latest marketing tools. They will know all the techniques of electoral probes and will be able to interpret them. They will learn techniques of oratory. They will know the context of the policy abroad, as well as the most common practices in other environments. They can effectively design a personal branding strategy. ADDRESSED TO:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]


Basic Programming For Marketers

Excel with Business
Online Full time Part time 4 hours Open Enrollment United Kingdom London + 1 more

Ever wanted to be able to speak to developers and not be totally out of your depth? Ever wanted to run your own site and set up your own digital marketing processes? If you answered yes to either of those questions then this is the course for you. [+]

Supercharge your digital marketing skills and become a technical marketer. In this course, you will learn how: How web tech works so you can talk about it more intelligently with developers How apps, software, and programs are built To access common programming languages like Python and how to script with it To add new libraries and functionality to your system To share and download code using Git and Github

Ever wanted to be able to speak to developers and not be totally out of your depth? Ever wanted to run your own site and set up your own digital marketing processes? If you answered yes to either of those questions then this is the course for you.

If you are not 100% happy with your EwB course, you have 30 days to exchange or refund.... [-]


Social Media Marketing Course

Global Edulink
Online Campus Full time Part time 20 hours Open Enrollment United Kingdom London + 2 more

This online social media marketing course covers the concept and application of social media marketing, equipping you with the skills to plan and implement a successful social media marketing strategy while offering you social media certification. In brief, this course will teach you how to create a social media strategy to build your business and online marketing campaign. Candidates will be provided with the tools required to build a network and run social media campaigns on Facebook, Twitter, YouTube and other various other platforms. [+]

The importance of social media marketing for businesses and organisations is no longer questioned. It has become a worldwide trend which helps businesses and organisations connect with their customers online.

This online social media marketing course covers the concept and application of social media marketing, equipping you with the skills to plan and implement a successful social media marketing strategy while offering you social media certification.

In brief, this course will teach you how to create a social media strategy to build your business and online marketing campaign. Candidates will be provided with the tools required to build a network and run social media campaigns on Facebook, Twitter, YouTube and other various other platforms.... [-]


Full Course Of Facebook Ads & Instagram Ads

Udemy
Online Part time 4 hours September 2018 USA USA Online Turkey Turkey Online Ireland Ireland Online + 4 more

Learn How To Create Ads On Facebook And Instagram That Reach Millions Of People! [+]

Learn How To Create Ads On Facebook And Instagram That Reach Millions Of People!

What will I learn? Create Super Optimized Ads on Facebook and Instagram. Use the "Retargeting" technique in Facebook and Instagram ads. Implement in your Facebook digital marketing techniques used by major companies like Submarino, Lojas Americanas and Amazon. Reach Millions of People with Your Ads on Facebook and Instagram. Create Professional Pages on Facebook for your company or for personal use. Start creating your online presence using Facebook and Instagram. Master the Ads on Facebook and Instagram. Save money on your Facebook and Instagram Ads campaigns. Requirements No prior knowledge is required, this is a complete course from basic to advanced. Description ... [-]

Higher Marketing And Digital Advertising Program

Spain Business School
Online Part time 6 semesters September 2018 Spain Madrid

In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment. The Superior Digital Marketing through the right combination of general knowledge and ... Program [+]

In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment.

The Superior Digital Marketing Program, through the right mix of general and specific knowledge, allows students to acquire the skills to have a substantial competitive advantage in developing their career skills. For all these reasons, if your future is in marketing, you think digital.

THIS COURSE HAS A 50% SCHOLARSHIP FOUNDATION OFFERED BY SPAIN BUSINESS SCHOOL

Addressed to

The Superior Program in Marketing and Advertising Digital is aimed at all kinds of professionals requiring enter the digital environment concerns on the part of the digital marketing sector of great current demand.... [-]


Course in the Secret Power of Brands

FutureLearn
Online Full time Part time 6 weeks January 2019 United Kingdom UK Online + 1 more

If you’re developing a career in branding -­ or if you work in a related area, like strategy, marketing or innovation -­ this course is for you. It will support your professional development, and also provide you with a taste of what taking a Masters in branding or brand management would be like. [+]

Why join the course?

Brands are the most potent commercial and cultural force on the planet. Think about McDonald’s, Apple, Manchester United, Tate, Google or even Harry Potter. This free online course will help you get under the skin of such brands, and ask how and why they become so powerful.

The University of East Anglia has teamed up with one the world’s most influential brand consultancies, Wolff Olins, to bring you this course. It’s built on their hugely successful joint MSc in Brand Leadership and shares the same course leader -­ renowned branding consultant, Robert Jones.

Where could this course take me?

If you’re developing a career in branding -­ or if you work in a related area, like strategy, marketing or innovation -­ this course is for you. It will support your professional development, and also provide you with a taste of what taking a Masters in branding or brand management would be like.... [-]


Course in Marketing in a Digital World

Coursera
Online Part time 4 weeks September 2018 USA USA Online

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by shifting the balance of power from firms to consumers. [+]

This course examines how digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by shifting the balance of power from firms to consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 150,000 Learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/).

This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu.

Course Overview and Digital Tools for Developing Innovative New Products... [-]


Measuring Social Media ROI

Edureka
Online Part time Open Enrollment India India Online

A self-paced course designed to master various social media concepts, including strategy, communication, costs and benefits and get the right expertise in Measuring Social Media ROI. [+]

A self-paced course designed to master various social media concepts, including strategy, communication, costs and benefits and get the right expertise in Measuring Social Media ROI.

Edureka's Measuring Social Media ROI course will help in understanding the concepts of social media ROI, which marketers, PR professionals, and business managers can use to determine the success of their marketing and social media campaigns. The course will also cover strategies to deploy a measurement structure. This is a master class course comprising a total of four hours of lectures, explaining the concepts you need to grasp to develop a social media presence, including linkages to strategy, marketing, communication and financial outcomes. The second part will include ROI on its raw hard metrics appearance: the costs and benefits of social media.... [-]


Course in Marketing

International Career Institute
Online Full time Part time Open Enrollment United Kingdom London

While there are many job opportunities for people interested in marketing, only those with exemplary marketing skills can truly enjoy a rewarding and lucrative career. Learn these skills fast and conveniently with ICI. [+]

While there are many job opportunities for people interested in marketing, only those with exemplary marketing skills can truly enjoy a rewarding and lucrative career. Learn these skills fast and conveniently with ICI. Our marketing course is developed with industry leaders so you can rest assured that you will learn the most relevant and advanced marketing techniques.

Course Outline

Specifically, our marketing course will teach you to:

Research the market Identify marketing opportunities Profile the market Analyse consumer behaviour for specific markets Implement and monitor marketing activities Make a presentation Design direct response offers Analyse direct marketing databases Selling Distribution and channels of distribution Career Prospects ... [-]

Online Marketing Courses

iStudy
Online Full time Part time Open Enrollment United Kingdom London

The courses provide the necessary knowledge and skills required to succeed in this sector. You will be able to stand out in the crowd by adding our Marketing qualification to your CV and Resume. [+]

Why Should You Choose one of our Marketing Courses? Lifetime access to our Marketing courses No hidden fees or exam charges Affordable, engaging & high-quality e-learning study materials Full Tutor support Efficient exam system, assessment, and instant results Improve your chance of gaining professional skills Who is this Course for?

As there is no experience and qualification required for our Marketing courses, they are available for all students from any academic backgrounds.

Requirements

Our Marketing courses are fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the courses with any kind of internet connection from anywhere at any time without any kind of limitation.... [-]


Online Marketing Courses

John Academy
Online Full time Part time Open Enrollment United Kingdom London

You will be able to gain the necessary knowledge and skills required to succeed in this sector. You will be able to stand out in the crowd by adding our Marketing qualification to your CV and Resume. [+]

Why Should You Choose one of our Marketing Courses? Lifetime access to our Marketing courses No hidden fees or exam charges Affordable, engaging & high-quality e-learning study materials Full Tutor support Efficient exam system, assessment, and instant results Improve your chance of gaining professional skills Who is this Course for?

As there is no experience and qualification required for our Marketing courses, they are available for all students from any academic backgrounds.

Requirements

Our Marketing courses are fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the courses with any kind of internet connection from anywhere at any time without any kind of limitation.... [-]