Online Course in Marketing Studies

Best Online Courses in Marketing Studies 2019

Marketing Studies

Marketing studies courses online are designed for those seeking to gain skills and expertise in marketing but cannot commit to classroom scheduling. Marketing courses online can help individuals advance their careers, whether they are seeking a career change or hoping to gain new knowledge and skills. Marketing courses online allow students to study according to their own schedule using modalities such as web broadcasting, email, web video, chat rooms, and message boards.

There are several options for marketing courses online that can help students take the next step in their careers. Many courses offer diplomas or certificates after completion and courses are based out of excellent educational institutions around the world. Some of the marketing courses online that students can choose from include specializations such as international marketing, branding, strategic marketing, fashion, visual merchandising, and medical marketing, among several others.

Search below through the marketing courses online to find the program that can help you reach your personal and professional goals!

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Data Science for Digital Marketing - an online course

Southampton Data Science Academy
Online Full time Part time 60 hours March 2019 United Kingdom Cambridge + 1 more

This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. [+]

About this course

A practical six-week introduction to the use of data and data science techniques to enhance marketing insights and manage online customer interaction in web-based environments. Developed for people who engage with their organisation’s clients in a digital age, the course aims to help you improve both customer acquisition and retention, and to increase your customer’s lifetime value.

The course is delivered online and contains a mixture of taught material, self-study, activities and practical exercises. All materials are made available at the beginning of each week, to allow you to complete them at your own pace and at a time that suits you.

This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. Offering a practical use of data science for marketing insights it aims to help you enhance customer acquisition, retention and grow your customers’ lifetime value.... [-]


Professional Certificate Courses (Online)

Aston American University
Online Full time Part time 1 - 12 months Open Enrollment USA Honolulu + 1 more

Certificate courses are instructed by highly educated and qualified instructors who hold doctoral and master’s level degrees. Their corporate business experience will be an asset to you because Aston American University instructors will also provide mentorship. [+]

If your goal is to empower yourself to meet the growing expectations of today’s business world, let Aston American University help inspire you. Motivating yourself to support your aspirations may be the best investment you can make for the future you envision. Imagine utilizing the most effective business principles at your workplace. Prepare for advancements as you gain newly acquired marketable skills, stronger business communication, and critical thinking capabilities. Are you ready to apply effective real-world application with your current experience? Be ready to showcase your leadership potential and passion to succeed.

Certificate courses are instructed by highly educated and qualified instructors who hold doctoral and master’s level degrees. Their corporate business experience will be an asset to you because Aston American University instructors will also provide mentorship. By taking the next step to improve your understanding of business with Aston American University, you’ll be on your way to applying real-world business concepts, contributing to the world around you.... [-]


Social Media Marketing Consultant Course

The Internet Business School
Online Full time Part time Open Enrollment United Kingdom Bethersden

Learn How To Become A PROFESSIONAL Social Media Marketing Consultant With ZERO Experience In One Of The Fastest Growing Industries In The 21st Century. [+]

Learn How To Become A Professional Social Media Marketing Consultant With ZERO Experience In One Of The Fastest Growing Industries In The 21st Century…

Join us on this comprehensive course where you will learn all you need to know to set up and manage your own professional Social Media Marketing Consultant Business. This course will teach you everything you need from getting high-paying clients to running successful campaigns, all whilst building an outstanding reputation as a Social Media Marketing Consultant, even with no prior experience!

Social Media Marketing Is Now One Of The Fastest Growing Industries Of Our Time

Social Media is now a ‘must have’ marketing tool for all types of businesses. However, business owners are struggling to understand and find the time to manage their Social Media Platforms. This has opened up a highly lucrative opportunity for anyone with the skills to tap into this market.... [-]


Introduction to Social Media and Digital Strategies

Columbia College Chicago Online
Online 8 weeks June 2019 USA USA Online

Do you know how to build your personal brand or generate brand awareness in a corporate setting? In this course, you’ll learn about current social media and digital strategies for building a brand and measuring the effectiveness of your efforts across social media platforms. [+]

INTRODUCTION TO SOCIAL MEDIA AND DIGITAL STRATEGIES Overview

Do you know how to build your personal brand or generate brand awareness in a corporate setting? In this course, you’ll learn about current social media and digital strategies for building a brand and measuring the effectiveness of your efforts across social media platforms. Explore the digital tools and techniques that will help you be more successful as a creative entrepreneur or corporate professional.

Translate your creative talents into practical strategies for engaging audiences and building brands. Learn from faculty with extensive experience utilizing digital strategies in the retail, fashion and food industries. Explore the effectiveness and application of cutting-edge and existing social media strategies and platforms. Develop the technical skills for measuring success through engagement, conversions and other methods of measurement – all on your schedule. ... [-]

Online Course in Digital Marketing Strategies: Data, Automation, AI & Analytics

Kellogg Executive Education Online
Online Full time 2 months Open Enrollment USA Evanston

In this online program by Kellogg School of Management Executive Education, you'll gain an end-to-end perspective of the modern marketing process that starts with gathering customer insights, moves through content strategies and execution, and culminates in optimization. It may sound familiar, but if AI and automation aren't part of your marketing technology stack, then you're not getting the most out of your marketing investments. Market leaders take a holistic view of marketing, adopting technology platforms that support decision making across the entire organization. That's what this program is all about. [+]

The proliferation of new technologies such as mobile, cloud computing, and artificial intelligence have transformed customer behavior and disrupted the marketplace. As a result, our marketing practices must also evolve. Marketing in a digital world is much more than marketing through digital channels. It's about harnessing automation to make marketing practices more productive and agile. It's about mining new sources of customer data to create personalized. communications. And it's about leveraging analytics and AI (artificial intelligence) to optimize marketing activities.

Kellogg Executive Education is a thought leader in understanding how new technologies continue to transform marketing practice. Professor Mohanbir Sawhney—a globally-recognized scholar, educator, and author at the intersection of marketing, innovation, and technology—will guide you through a strategic deep dive into modern marketing practices.... [-]


Online specialization course in political marketing and election campaigns

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Online Full time 6 months Open Enrollment Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. CESCOMPOL is a collaborating center of the University of Alcalá de Henares (UAH), one of the oldest in Europe. This course is taught in online mode through a virtual platform, allowing the student access to the study, regardless of location or time. In this Campus you will find all teaching materials, works, calendars and a permanent communication system with the tutor and the students. [+]

OBJECTIVES:

Students who successfully pass this program:

They can participate or direct an electoral campaign They will know how to handle the latest marketing tools. They will know all the techniques of electoral probes and will be able to interpret them. They will learn techniques of oratory. They will know the context of the policy abroad, as well as the most common practices in other environments. They can effectively design a personal branding strategy. ADDRESSED TO:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]


Higher marketing and digital advertising program

Spain Business School
Online Part time 6 semesters September 2019 Spain Madrid

In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment. The Superior Digital Marketing through the right combination of general knowledge and ... Program [+]

In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment.

The Superior Digital Marketing Program, through the right mix of general and specific knowledge, allows students to acquire the skills to have a substantial competitive advantage in developing their career skills. For all these reasons, if your future is in marketing, you think digital.

THIS COURSE HAS A 50% SCHOLARSHIP FOUNDATION OFFERED BY SPAIN BUSINESS SCHOOL

Addressed to

The Superior Program in Marketing and Advertising Digital is aimed at all kinds of professionals requiring enter the digital environment concerns on the part of the digital marketing sector of great current demand.... [-]


Course in Marketing Analytics

FutureLearn
Online Part time 5 weeks January 2019 United Kingdom UK Online

Learn the basics of marketing analytics and understand how to use data to ensure your marketing is effective. [+]

Learn how to use analytics to improve marketing results

Companies large and small are inundated with data about consumer choices. But that wealth of information does not always translate into better decisions. Knowing how to interpret data is the challenge – and marketers, in particular, are increasingly expected to use analytics to inform and justify their decisions.

In this course, you will get the tools to measure the effectiveness of brand and customer assets, interpret regression analysis, calculate customer lifetime value, and design experiments as a way to evaluate and optimize marketing campaigns.

What topics will you cover? The marketing process Metrics for measuring brand assets Customer lifetime value Marketing experiments Regression basics What will you achieve? ... [-]

Online Course: Marketing & Digital Marketing

University Of The Free State Business School Online
Online Full time 3 weeks February 2019 South Africa Bloemfontein

The primary objective of this short learning program is to learn how to analyze the marketing environment, to formulate marketing objectives and plans in order to sustain a competitive advantage in satisfying the targeted customers. [+]

Marketing & Digital Marketing

The primary objective of this short learning program is to learn how to analyze the marketing environment, to formulate marketing objectives and plans in order to sustain a competitive advantage in satisfying the targeted customers. Without any knowledge of what marketing management is, how important it is and how it must be applied in the business, it is unthinkable to assume that any business will be a success. Sound principles of marketing management are aimed at enabling the business to grow and survive.

Schedule

The Marketing & Digital Marketing program starts during the first week of each month. Applications close on the 15th of the previous month.... [-]


Course in Marketing

International Career Institute
Online Full time Part time Open Enrollment United Kingdom London

While there are many job opportunities for people interested in marketing, only those with exemplary marketing skills can truly enjoy a rewarding and lucrative career. Learn these skills fast and conveniently with ICI. [+]

While there are many job opportunities for people interested in marketing, only those with exemplary marketing skills can truly enjoy a rewarding and lucrative career. Learn these skills fast and conveniently with ICI. Our marketing course is developed with industry leaders so you can rest assured that you will learn the most relevant and advanced marketing techniques.

Course Outline

Specifically, our marketing course will teach you to:

Research the market Identify marketing opportunities Profile the market Analyse consumer behaviour for specific markets Implement and monitor marketing activities Make a presentation Design direct response offers Analyse direct marketing databases Selling Distribution and channels of distribution Career Prospects ... [-]

Course: Distance Specialization in Marketing and Commercial Management

EAN University
Online January 2019 Colombia Bogotá

Globalization and technology development have made of market competition a more intense and fierce competition; therefore, companies, in order to survive and make profits, need the best [+]

Distance Specialization in Marketing and Commercial Management

Globalization and technology development have made of market competition a more intense and fierce competition; therefore, companies, in order to survive and make profits, need the best specialists in marketing because marketing is essential to conquering the market, drive competition, sell more and generate profits. Indeed, it is one of the most demanded and better-paid professions. Every company needs qualified professionals to plan, organize and manage decisions on pricing, distribution, promotion and after-sales services.

Distinguish yourself! Be a successful businessman or professional, and study the Specialization in Marketing and Commercial Management jointly developed by Universidad EAN and Universidad Politécnica de Madrid – CEPADE. This specialization is supported by an updated curriculum, qualified tutors, state-of-the-art technology, a virtual library, and a business and entrepreneurship focus; and can be coursed on-line –from the comfort of your home and on your own schedule.... [-]


Course: CIW E-Commerce Specialist Training (1D0-525)

E-Careers
Online Part time Open Enrollment United Kingdom UK Online Slough

Be able to demonstrate a working knowledge of e-commerce strategies with this CIW E-Commerce Specialist course. [+]

What are the objectives of this course?

Students will learn methods for conducting business online and managing technical issues associated with creating an e-commerce website.

E-commerce foundations Law and the internet Web marketing goals Online product promotion Site usability Customer Relationship Management (CRM) and e-services Business-to-business frameworks E-commerce site creation packages – outsourcing E-commerce site creation software Site development software implementation E-commerce site development using commerce server Creating an online catalog Inventory control and order processing Payment gateways E-service implementation and support Transaction and website security E-learning solutions Site management and performance testing. Who is it intended for? ... [-]

Course in Digital Marketing Foundation - Online

Imparture
Online Full time Part time 1 - 10 days March 2019 USA New York San Francisco Atlanta Boston Chicago Dallas Denver Los Angeles Minneapolis Philadelphia Washington Seattle United Kingdom London Borough of Camden + 14 more

Book on this intensive two-day workshop to get fully briefed on the key ingredients that form a successful digital marketing strategy. Gain expert guidance from the front-line and best practice insight from recent case study examples. Leave the session with hands-on skills, ready to put your knowledge into play. [+]

Course overview

Book on this intensive two-day workshop to get fully briefed on the key ingredients that form a successful digital marketing strategy. Gain expert guidance from the front-line and best practice insight from recent case study examples. Leave the session with hands-on skills, ready to put your knowledge into play.

Key benefits

Take these learning outputs away with you:

Develop a successful digital strategy

Proven strategy frameworks to raise your activity to industry best practice

Boost the ROI from your campaigns

Conversion rate optimization to maximize results from your digital marketing efforts

Master Google Analytics ... [-]

Marketing course hotels and restaurants

Estudios Superiores Abiertos de Hostelería
Online Part time September 2019 Spain Zaragoza

This Marketing Course Hotel and Restaurant aims to train future leaders of the commercial area of ​​a hotel establishment, responsible for advertising hotels, professionals who know how to develop a marketing plan, knowing that it does not depend on the size of the company, but the scope of it, the use of means that it has and the fulfillment of the objectives that have been proposed ... [+]

Marketing Course in Hotel and Restaurant

Develop a Marketing Plan for your business

The tourism marketing will arise from the short-and long-term, an analysis of internal and external reality, defining the market well and know how we want to be perceived to work develop strategies to achieve all that we are tracing.

This Marketing Course Hotel and Restaurant aims to train future leaders of the commercial area of ​​a hotel establishment, responsible for advertising hotels, professionals who know how to develop a marketing plan, knowing that it does not depend on the size of the company, but the scope of it, the use of means that it has and the fulfillment of the objectives that have been proposed.... [-]


Executive program online in digital marketing

Institute For Advanced Management (IAM)
Online Full time 330 hours March 2019 Spain Madrid

Face the digital transformation of your business successfully and differentiate yourself from the competition. [+]

Face the digital transformation of your business successfully and differentiate yourself from the competition.

Currently there is a series of professional areas where growth has been experienced continuously for many years. One of these areas is the field of marketing and digital marketing.

The online methodology allows you to make your training compatible with your day to day. No travel, from anywhere. With a current and practical approach. So you can apply your knowledge from the first day.

To whom it May concern?

Professionals of marketing and sales departments, managers and directors concerned about the digital transformation of their organizations, entrepreneurs, professionals from internationalization departments and postgraduates in communication, ADE, Marketing or Advertising.... [-]