Online Course in e-Business

Best Online Courses in e-Business 2017

e-Business

An online course is an individual unit of study usually provided by a college or university wherein instruction is provided online. Courses are often part of a program leading to a degree or certificate, but they can be taken independently as well.

Though you may know something about business coursework in general, you might not know exactly what study in e-business entails. What is an online course in e-business? These courses cover a variety of topics within the subject of how to run a successful business online. Classes may go over a range of topics, including how to use social media for business promotion, analyzing customer data to develop personalized marketing practices, search engine optimization, and website design for maximum customer usability.

A course in e-business can offer students a wide variety of skills valuable in many types of businesses and organizations. The online communication skills gained in these courses are crucial for customer relations, marketing, and social media practices. Technical skills in website design and management are likewise invaluable when businesses need to update or alter their web presence.

Costs of e-business courses can vary greatly depending on the depth of study involved, the length of the class, and differing university fees. Contact each program of interest to determine the cost breakdown.

E-business coursework prepares participants for a variety of career options in marketing, customer relations, consulting, and other business support services. The range of industries that require e-business skills is almost limitless, as more and more brick-and-mortar establishments grow their online presences and develop e-commerce sites to support and expand their customer bases. This course of study is also invaluable for prospective small business owners who want to run their business entirely or partially online.

Online e-business courses are available from universities around the globe and offer students the opportunity to study internationally from the comfort of their own homes. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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Course in Online Business: Customer Profiling for Success

FutureLearn
Online Part time 4 weeks March 2018 United Kingdom UK Online

When asked who their customer is, aspiring entrepreneurs often say “anyone”. This could not be further from the truth. This free online course will help you understand how you can use primary and secondary research, to identify the right customer and design engagement strategies to attract and retain them. [+]

Top Online Courses in e-Business. This course is part of the Online Business Success program, which will enable you to launch, market and run your own successful online business. When asked who their customer is, aspiring entrepreneurs often say “anyone”. This could not be further from the truth. This free online course will help you understand how you can use primary and secondary research, to identify the right customer and design engagement strategies to attract and retain them. Understand the data and discover your customer This course will introduce you to how, where and why to gather data and how to use it to create customer personas and marketing strategies. We will help you understand how to develop market analysis strategies and show you how to develop a marketing strategy to guide you towards implementation. By the end of the course, you will understand: who your customer is; how to use data to identify and profile your customer; how to uncover the reasons why they buy; and how to develop profiles and personas for your customer. Get expert online business advice This course is one of four in the Online Business Success program from RMIT University. On every course, you will be guided by academics from the College of Business and the Business Enterprise Unit. Plus you’ll hear from successful online entrepreneurs about how they targeted the most valuable customers for their business. What topics will you cover? The role demographic, psychographic and behavioural characteristics play when layered together to... [-]

Course in Online Business: Planning for Success

FutureLearn
Online Part time 4 weeks February 2018 United Kingdom UK Online

This free online course focuses on the planning phase of starting a small online business and will introduce what you need to do for clarity and action. [+]

This free online course focuses on the planning phase of starting a small online business and will introduce what you need to do for clarity and action. Understand online business and e-commerce With so many ways to operate online, it is important that you understand what your business is and where it fits in. We’ll take you through the differences between various forms of online business models, to help you decide the best direction. We will help you develop a business plan or business model canvas to focus your thinking on the best opportunities for your online business. You will understand how to use primary and secondary research to identify your most valuable customer. By the end of the course, you will be ready to: refine your idea; identify your positioning; develop your pitch; create a business plan; and prepare for implementation Get expert online business advice This course is one of four in the Online Business Success program from RMIT University. On every course, you will be guided by academics from the College of Business and the Business Enterprise Unit. Plus you’ll hear from successful online entrepreneurs about how they planned their online business. What topics will you cover? The many different forms of e-commerce and online small business The qualities that an online entrepreneur need to possess to operate specifically in an online environment Customer profiling techniques and how creating a customer persona can identify potential customers The types of business planning tools available to use for business... [-]

Executive Program In Digital Transformation Of The Company

inesdi - Digital Business School
Online Full time 300 hours April 2018 Spain Madrid

Internet, digital and social platforms and information technologies are transforming everything in its path. The growth rate of technology is exponential, while individuals, organizations and society in general, we move with a linear velocity change. [+]

Top Online Courses in e-Business. Internet, digital and social platforms and information technologies are transforming everything in its path. The growth rate of technology is exponential, while individuals, organizations and society in general, we move with a linear velocity change. Given this complex and unstructured reality, CEOs and business managers face important strategic questions: What is the real impact of digital technologies and social platforms and in my business model and my processes? What new organizational capabilities must develop in order to have a sustainable and competitive business in this new digital environment? How to put the customer at the center of the organization? How should I implement and evolve in the adoption of these technologies and the transformation of my company? GOALS Upon completion of the program, business executives will be better prepared for: Analyze the latest digital trends, assess their impact on business strategy and identify new opportunities in the digital environment. Build new models based on digital platforms and oriented / focused towards the business client. Transform your organization and the value chain of your business through the adoption, use and exploitation of digital platforms and information technologies. Develop a digital culture and intra-enterprise in the organization that allows display processing and adding value to the business. Acquire fundamental knowledge of the digital economy and the adoption of digital platforms to lead processes of transformation to digital models. Identify the most critical data and information that the organization needs to collect and analyze business development. Program Knowing... [-]

Course in  e-Business

International Career Institute
Online Full time Part time Open Enrollment United Kingdom London

The e-business course offered by ICI hones the skills required in establishing and managing an e-commerce division of a huge company or a simpler e-business. It was prepared by leaders in the e-business sector covering a wide range of lessons that will guarantee a strong foundation for your e-business career. [+]

The e-business course offered by ICI hones the skills required in establishing and managing an e-commerce division of a huge company or a simpler e-business. It was prepared by leaders in the e-business sector covering a wide range of lessons that will guarantee a strong foundation for your e-business career. Course Outline Understanding e-Business – Learning the nature of e-business, its benefits, and how to start one. Planning e-Business – How to search for opportunities and everything involved in setting up an e-business. Building e-Business – Developing a website and choosing people to help you in this aspect. Protecting e-Business – Preparing for risks that may affect your business. Managing e-Business – Management, maintenance, and legal issues concerning your e-business. Improving e-Business – All about getting your business another step ahead. Career Prospects Build an astounding career in the industry dubbed as the future of commerce – e-Business. Because the course is specialised, ICI graduates reportedly fared better than other employees when it comes to e-business tasks. After course completion, you can consider a career in fields such as: Information Technology Website Management Marketing and e-Marketing Information and Communications Advisory Services E-Business Consultancy Project Management Customer Service and Sales Supervision Commerce Strategy Office/Administrative Alternatively, you can put up a business of your own and benefit from being your own boss! Steer your business in the right direction and enjoy the liberty of choosing your work hours. Professionals equipped with e-business skills can expect a bright future ahead of them so... [-]

Top Programs In Digital Business

Spain Business School
Online Part time 6 - 12 months Open Enrollment Spain Spain Online

Postgraduates of 6 months in 100% online methodology in Spanish. Digital Marketing, Big Data, Social Media, e-Commerce, etc. [+]

Top Online Courses in e-Business. Nobody discusses the importance of the Internet and the digital world. Increasingly they are demanded professionals capable of leading multidisciplinary teams focused on the digital economy. The Superior programs in Digital Business (university graduate) through the right mix of general and specific knowledge, it allows students to acquire the skills to have a substantial competitive advantage in the development of their careers in the digital environment skills. Therefore, this program is the candidate to assume positions of leadership and responsibility in this new environment, learning more fundamental aspects and critical to develop a business strategy in a digital environment. Addressed to All types of professionals who require enter the digital environment and / or wish to acquire knowledge of the new digital market leading business today. It is designed for both profiles management level to middle management, technical profiles, independent professionals, businessmen, entrepreneurs, etc. Succeeding The upper Programs in Digital Business has the perfect combination of professionals and teachers to give a theoretical and practical nature and present the latest trends in the digital environment for students to achieve the best specific objectives of the program: Knowing, understanding and applying digital technologies Mastering search engine marketing techniques Meet the new social techniques Approaching trends digital environment Ability to measure and achieve results on actions Advertising in Digital Media Management of new digital customers Content Management It also aims to achieve the following overall objectives for all programs Business School Spain: Efficiently directing work teams Learning... [-]

Course - JavaScript Basics

Treehouse
Online Full time Part time Open Enrollment USA USA Online

JavaScript is a programming language that drives the web: from front-end user interface design, to backend server-side programming, you'll find JavaScript at every stage of a web site and web application. In this course, you'll learn the fundamental programming concepts and syntax of the JavaScript programming language. [+]

JavaScript Basics JavaScript is a programming language that drives the web: from front-end user interface design, to backend server-side programming, you'll find JavaScript at every stage of a web site and web application. In this course, you'll learn the fundamental programming concepts and syntax of the JavaScript programming language. What you'll learn What JavaScript is and where it is used Basic programming concepts like variables, data types and conditional statements What functions are and why they're useful How to troubleshoot programming problems The basic syntax of the JavaScript programming language Introducing JavaScript Learn about the most popular scripting language on the planet. The language that drives millions of interactive web sites, powers fast web servers and can even be used to build desktop applications. In this stage, you'll create your first JavaScript program and learn how to troubleshoot your programming mistakes. Storing and Tracking Information with Variables Learn how to use variables to store information that changes during a program, like the score in a game, or a sales total. You'll also learn about different data types in JavaScript like string, numbers and boolean values. Working With Numbers Numbers are everywhere in programming. You use them to track a player's score in a game, to calculate the cost of shipping a product, or just to count the number of times a "Like" button was clicked on a page. In this section of the course, you'll learn how to do basic math in JavaScript. Making Decisions with Conditional Statements Conditional statements... [-]

Course in Online Business: Customer Profiling for Success

FutureLearn
Online Full time Part time 4 weeks March 2018 United Kingdom UK Online + 1 more

This course will introduce you to how, where and why to gather data and how to use it to create customer personas and marketing strategies. [+]

Top Online Courses in e-Business. Why join the course? When asked who their customer is, aspiring entrepreneurs often say “anyone”. This could not be further from the truth. This free online course will help you understand how you can use primary and secondary research, to identify the right customer and design engagement strategies to attract and retain them. Understand the data and discover your customer This course will introduce you to how, where and why to gather data and how to use it to create customer personas and marketing strategies. We will help you understand how to develop market analysis strategies and show you how to develop a marketing strategy to guide you towards implementation. By the end of the course, you will understand: who your customer is; how to use data to identify and profile your customer; how to uncover the reasons why they buy; and how to develop profiles and personas for your customer. Get expert online business advice This course is one of four in the Online Business Success program from RMIT University. On every course, you will be guided by academics from the College of Business and the Business Enterprise Unit. Plus you’ll hear from successful online entrepreneurs about how they targeted the most valuable customers for their business. What will you achieve? Identify who your customers/consumers are by analysing their characteristics, and prepare this information for further research Compare the level of involvement and types of purchase, to predict the impact it may have on... [-]

CIW E-Commerce Specialist (QCF)

UK Open College
Online Part time 140 hours Open Enrollment United Kingdom UK Online

To stand out as an increasingly valuable member of a Web or marketing team, you need a working knowledge of e-commerce standards. The E-Commerce Strategies and Practices course is for the individual who already understands the foundations of Web technologies and wants to become proficient in e-commerce practices and site design. [+]

To stand out as an increasingly valuable member of a Web or marketing team, you need a working knowledge of e-commerce standards. The E-Commerce Strategies and Practices course is for the individual who already understands the foundations of Web technologies and wants to become proficient in e-commerce practices and site design. Target audience: Web designers, Internet consultants, IT professionals, Marketing professionals, Web and graphic artists & Business professionals Qualification: CIW (Certified Internet Webmaster) E Commerce Specialist Accredited: Yes QCF Recognised: Yes at level 4 Awarding Body: CIW Start Date: Anytime - We enrol 365 days a year Duration: Flexible - Approx 140 Hours - 12 Months Max Support Credit Value: 20 Syllabus Unit 1: Be able to host a functional e-commerce site Analyse site requirements Implement a functional e-commerce site Implement web based e learning resources Manage an online database Install and manage online payment service Administer a knowledge base Unit 2: Be able to support supplier transactions Manage internet transactions Manage web server technology Evaluate & optimise site performance Implement & support secure transactions Manage site security & data privacy Unit 3: Understand legal & ethical marketing Evaluate and implement brand awareness resources Review legal and intellectual property issues Plan & implement e-commerce marketing Manage customer services Pre-requisites Students looking to enrol onto this course should meet the following criteria: Be aged 16 Years or above Possess a solid knowledge of the english language Have access to a PC running windows and the internet for the duration of the... [-]

Course - PHP Basics

Treehouse
Online Full time Part time Open Enrollment USA USA Online

In this course I'll walk you through the basics of the language, ranging from basic statements to conditionals. We'll be creating a simple "Unit Converter" as well as a "Daily Exercise Program". We'll then finish up by combining those programs with HTML to create a personal webpage to demonstrate your skills. [+]

Top Online Courses in e-Business. PHP Basics In this course I'll walk you through the basics of the language, ranging from basic statements to conditionals. We'll be creating a simple "Unit Converter" as well as a "Daily Exercise Program". We'll then finish up by combining those programs with HTML to create a personal webpage to demonstrate your skills. What you'll learn Variables Operators Conditionals Comments PHP on the Web Getting to Know PHP PHP is one of the most widely used technologies on the internet today, supporting many large projects such as WordPress, Drupal, Wikipedia and Facebook. A conservative estimate is that 25% of the web is built on PHP. The driving force behind PHP has always been; to solve problems, and make it faster and easier to build web sites. Because of this drive, PHP is a great choice for creating simple yet powerful web sites and applications. Unit Converter PHP has 2 types of number variables: integers, for whole numbers such as 1 though 9, and floats, for fractions such as the cost of 1.99. In this course we'll be creating a simple unit converter which will use these number variables, along with arithmetic operators, to calculate weight and distance conversions. Daily Exercise Program In this section, we'll continue to expand upon the skills you've learned, as we explore more data types and the logic needed to create a "Daily Exercise Program". We'll store each exercise in a STRING variable, then we'll use conditionals to control which exercise... [-]

Social Media for Business - Certified

New Skills Academy
Online Part time 2 hours Open Enrollment United Kingdom UK Online

This course is designed to assist people in business to understand how social media techniques can be used as an effective business marketing tool. The object is to provide sufficient information to enable you to develop a social media strategy for a business and implement that strategy personally or through the informed engagement of third party specialists. [+]

Apply Now - Special Offer

The Internet has changed our lives both personally and commercially. The boundaries between personal and business communication are now much less defined. Three quarters of us in the developed world use the internet and Social media has become a serious business marketing technique with over 90% of businesses with an in‐house marketing department using social media for marketing and committing up to 20% of marketers time in that direction. So far as your social media audience in concerned, 43% of people aged 20‐29 spend more than 10 hours a week on social media sites. The starting point in any social media activity for business is your website or microsite and your social media activities will invariably be referencing this site so the first measurement of success in your social media activity will be the traffic you’re generating for your site through social media channels. This course is designed to assist people in business to understand how social media techniques can be used as an effective business marketing tool. The object is to provide sufficient information to enable you to develop a social media strategy for a business and implement that strategy personally or through the informed engagement of third party specialists. What you will Learn / Course Modules Introduction What is Social Media? Introduction to POST Methodology Websites and Microsites Facebook LinkedIn Twitter Blogging Video Bringing it all Together Is Social Media Worth It? [-]

Online Digital Marketing Course

Red & Yellow School
Online Part time 10 weeks July 2017 South Africa Cape Town Johannesburg + 1 more

In partnership with USB-Ed, our 10-week, fully supported online Digital Marketing course is designed for anyone who wants to kick-start or consolidate their digital marketing knowledge. [+]

Top Online Courses in e-Business. In partnership with USB-Ed, our 10-week, fully supported online Digital Marketing course is designed for anyone who wants to kick-start or consolidate their digital marketing knowledge. Whether you’re a student or professional in the industry, or a business owner looking to compete in the digital age, this course will provide you with well-rounded, up-to-date knowledge and skills for your career. The course covers digital strategy, how to optimise and use your digital assets to engage your customers, search engine marketing, online advertising, CRM and social media, copywriting for digital, direct marketing and much more. The final research project, based on a brand of your choice, will solidify your learnings, allowing you to put them into practice by formulating a real digital strategy for your brand or business. You’ll walk away confident that you can build on and apply your knowledge in the real world, with hundreds of online best practices, tools and creative marketing ideas in your toolbox to boot. And to help you on your way to digital marketing success, we will give you a FREE copy of the Quirk Digital Marketing Textbook (worth R499). Everything you’ll need to the take over the world of digital marketing in 20 chapters. COURSE OUTLINE The course includes 8 modules and assignments, as well as a final research project: Module 1: Thinking Strategically about Digital Marketing Module 2: Market Research and Content Strategy Module 3: Creating your Digital Assets Module 4: Managing Customer Relationships and Social Media... [-]

Online Email Marketing

Red & Yellow School
Online Part time 5 weeks February 2018 South Africa Cape Town Johannesburg + 1 more

Email Marketing: Foundations and Best-Practice is a 5-week, fully supported online course. This practical, outcomes-based course is designed to guide you through the exciting and cost-effective world of email marketing. [+]

Email Marketing: Foundations and Best-Practice is a 5-week, fully supported online course. This practical, outcomes-based course is designed to guide you through the exciting and cost-effective world of email marketing. Still one of the most relevant forms of digital marketing, email marketing is a CRM tool and one of the digital marketing tactics that, if used correctly, can yield one of the highest returns on investment for your business. Billions of emails are sent every day and it’s important from a business perspective to be able to break through this clutter and connect with customers at their most prolific touch point with the internet – their inbox. Through this course you will learn how to do just that. Covering everything from the pros and cons of email marketing, crafting attention-grabbing mailer designs, and best practices, to setting up and optimizing an email campaign from start to finish. The course ends with a research project where you will set up an email campaign for your brand or business, putting theory into practice. Course Outline The course is broken up into 4 modules: Module 1: Introduction to Email Marketing Module 2: Building an Email List Module 3: Creating Email Content Module 4: Optimising Email Campaigns Why should I take this course? This course is ideal for anyone working in marketing or business who wants to learn how to master the art of email marketing and feel confident in executing large email campaigns. Anyone wanting to create awareness and long-term brand loyalty, or... [-]

Online Search Engine Optimisation Course

Red & Yellow School
Online Part time 6 weeks August 2017 South Africa Cape Town Johannesburg + 1 more

Search Engine Optimisation 2: Advanced Application, is a 6-week fully supported online course, designed to make you an expert in the vital world of Search Engine Marketing. [+]

Top Online Courses in e-Business. Search Engine Optimisation 2: Advanced Application, is a 6-week fully supported online course, designed to make you an expert in the vital world of Search Engine Marketing. This SEO training offers a deeper exploration into the complex world of SEO and builds on the comprehensive principles laid out in Search Engine Optimisation 1 . This next step in SEO marketing is designed to give you the competitive edge and in-depth knowledge only the experts know. By the end of the course you will have built upon your understanding of search engines, and have advanced skills spanning auditing, keyword research, content optimisation, link building and reporting. The course is highly practical, so that you can immediately apply your learnings as well as explain the theory underlying them. Course Outline The course is broken up into 6 modules over 6 weeks, including a research project, as follows: Module 1: Understanding Search Engines Module 2: Advanced Auditing Module 3: Advanced Keyword Research Module 4: Advanced Content Optimisation Module 5: Advanced Link Building Module 6: Advanced Reporting Why should I take this course? This SEO training course is aimed at those with already-existing knowledge and experience in the world of spiders, indexing and link juice. It is perfect for those seeking to advance their career in search engine marketing, or for digital managers and webmasters seeking a robust, holistic understanding of advanced SEO strategies and techniques. While undertaking Search Engine Optimisation 1 is recommended, it is not a prerequisite... [-]

Upper Course In E-commerce: Online Business Model, Purchase And Payment Process, Web Promotion, Customer Loyalty And Legal Environment

INEAF Business School
Online Part time 150  Open Enrollment Spain Spain Online

Symbolized on the Internet, the information society and new technologies, represent a revolution in economic and legal field. The internationalization of operations and overcoming physical boundaries of the state make the Electronic Commerce is configured as one of the most powerful tools that the company has, with ever-increasing importance of trade ... [+]

Symbolized on the Internet, the information society and new technologies, represent a revolution in economic and legal field. The internationalization of operations and overcoming physical boundaries of the state make the Electronic Commerce is configured as one of the most powerful tools that the company has, with ever-increasing importance of electronic commerce and its impact on markets . Therefore, this Advanced Course on Electronic Commerce: Business Model Online, Purchase and Payment Process, Web Promotion, Customer Loyalty and legal environment, is ideal to acquire knowledge that set you in a privileged position in the market. GOALS Know how to define and develop the entire sales process successfully over the Internet. Plans, creates and develops an online business. Improves and optimizes your business online, applying the right techniques. Who should attend business, Advertising Agencies, Marketing and Communication Technicians, Specialists in Electronic Commerce, responsible for sites, perfect for people trained in Business etc.Complemento, LADE, Marketing, Design (both graphical and web) and Informatics. What you up This course will equip students with all technical and theorists in the field of e-commerce knowledge, giving it a solid foundation of all concepts, factors and aspects to consider when working with any online business model. Students will learn to move the variables that influence online marketing to its business strategy, so that it can optimize its resources to adopt at all times the action that best suits the needs of both the company and the Internet object your target audience. Description of Methodology Our method of study... [-]