- 13+ hours of high-quality e-learning content
- Master search, display, video and mobile advertising
- 6 simulation exams included
- Exam ready for 5 Google AdWords Certifications
What’s the focus of this course? Complete Google AdWords Professional Training course ensures that you become a complete Google Advertising Professional. You will get a 360-degree exposure of Google Pay per Click network and an in-depth understanding of major aspects of Google advertising network like Search, Display, Mobile, and Video. After completing this course, you will be able to ideate and execute Google campaigns using different channels like Search, Mobile, Display, and Video. You will internalize different strategies for optimizing your campaigns and improve ad quality. By the end of this course, you will have a solid grasp of Google AdWords network and you will be job ready. What are the course objectives? This training covers all aspects of Google AdWords/ Google advertising network. After this course, you will be able to
- Have an in-depth understanding of different channels of Google advertising network such as Search, Display, Mobile & Video.
- Master the Google AdWords interface, to open and manage AdWords account.
- Formulate, plan and execute different types campaigns using Google Advertising network
- Have in-depth understanding of different types of biddings methods and bidding strategies
- Master different ways to target user via different channels to market & re-market your product
- Prepare for top Google Adwords certification exams like AdWords Fundamentals, Search certification, Display certification, Video certification, Mobile certification
Who should take this course? Google AdWords is the most powerful online advertising network, having multiple channels like Search, Display, Video, Mobile etc. Doing this course is a gateway to being an expert Digital Marketer. Hence this course is most suited for
- Aspiring Digital Marketer, who wants to gain an entry into digital marketing industry
- Digital Marketer, to master Google AdWords
- Traditional Marketer, to master online marketing techniques
- Entrepreneurs/Business owner, for using Google advertising network to promote their business.
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Exam & certification
How do you become Google AdWords Certified Professional? Complete Google AdWords Professional Training prepares you for the Google AdWords Certified Professional Exams. After the completion of the course, you need to “Sign up for Google Partners” and qualify 2 of the AdWords certification exams to become an AdWords certified professional — the AdWords Fundamentals exam and one of the following: Search Advertising, Display Advertising, Mobile Advertising, Video Advertising, or Shopping Advertising. There is no registration cost for Google AdWords Certification Exams.
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Last updated November 23, 2017