- Created by Twitter
- Includes best practices and case studies
- Covers targeting strategy, creating effective ads, and success stories
What’s the focus of this course?
The Twitter advertising course is created by Twitter and Simplilearn to help businesses grow their customer base and effectively engage with their online community using Twitter Ads. Using Twitter Ads strategically can have significant benefits for businesses—growing their customer base, amplifying their marketing reach, and building their brand in a way that truly impacts the bottom line.
From content strategy to best practices and analytics, Edric Subur from Twitter’s Small to Medium Businesses Marketing team will demonstrate the power of Twitter Ads.
What are the course objectives?
The Twitter advertising course from Twitter will train you to become an expert in Twitter advertising. After completing the course, participants will have an in-depth understanding of:
- Why businesses should advertise on Twitter
- Opportunities on Twitter and what makes Twitter unique
- How to reach the right audience—targeting strategy with Twitter’s live signals
- How to make the best of Twitter Ads—three actionable steps to set up your campaign for success
- What to tweet–content strategy to create compelling Tweet copy
- Success stories—how other businesses find success on Twitter
- Measuring your results to gauge what works best
This Twitter advertising course is recommended for professionals who want to specialize in social media. It’s also suggested to those who want to expand their repertoire to include Twitter Advertising and help their organization draw a higher audience. This course is best suited for:
- Social Media Marketing Managers
- Digital Marketing Advertising Managers
- Social Media Consultants
- Public Relations Professionals/ Brand Managers
- Bloggers / Social Media Copywriters
- Organizations wanting to drive more traffic to their websites
- Anyone looking to about social media marketing
- Professionals who want to add Twitter advertising to their marketing mix
Exam & certification
How do you achieve the certification?
After completing the course you will receive Simplilearn's certification in Twitter advertising.
This school offers programs in:
Last updated August 10, 2017