Digital marketing professionals are experts in promoting brands and products on social media, mobile apps, text messaging, digital radio and television, and emerging forms of digital platforms. They also work to create successful campaigns and messages designed specifically for each kind of channel.

A certificate is a short scholastic program that helps provide students with the education and training they need to qualify for promotions at work or to supplement their existing academic records. These programs may be offered online and are usually completed in less than a year.