Bachelor of Business Administration in Marketing

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Introduction

Our AACSB-accredited online Bachelor of Business Administration in Marketing will prepare you to expertly promote an organization through both traditional and digital marketing efforts. As you earn your degree, you’ll analyze demographics and consumer behavior to build marketing strategies and explore the diverse challenges that can occur during the marketing life cycle. Designed with working professionals in mind, this flexible and cost-effective online program can be completed at your own pace. Our BBA in marketing can help strengthen your communication skills and strategic thinking ability as you learn to build and implement marketing programs from the ground up. Pair this program with our undergraduate certificate in digital commerce to give yourself an even greater competitive advantage in the workforce. Undergraduate Certificate in Digital Marketing Our 12-credit Undergraduate Certificate in Digital Marketing helps you gain a foundational understanding of the differences between traditional and digital marketing, instruction and practice in Google Analytics and other search engine optimization tools, and an essential grasp of social media tactics that can help achieve organizational goals. This certificate can be added to your online BBA in marketing program without any additional credits taken. Contact your advisor to find out how to add this online certificate to your plan of study. 

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About the School

The University of Texas Permian Basin Online

Discover what sets UT Permian Basin’s online programs apart from others. UT Permian Basin understands the challenges facing students today. As a result, the university has become a leader in online education, known for inspiring student success through accredited online programs, cost-effective tuition, and a collaborative online learning environment where students can earn a UT Permian Basin degree from anywhere in the world. Read less

Odessa , Midland + 1 More Less

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Bachelor of Business Administration in Marketing

General

Introduction

Admissions

Curriculum

Career Opportunities

Scholarships and Funding

Accreditations

About the School

The University of Texas Permian Basin Online

The University of Texas Permian Basin Online

Ask a Question

General Information

Program Dates

Tuition & Fees

Program Type & Duration

Study Place

Funding

How to Apply

Language

Other