Bachelor of Arts in Management – Marketing Concentration

General

Read more about this program on the institution's website

Program Description

Strengthen your leadership and advancement potential with the online Bachelor of Arts in Management from Benedictine University. The online bachelor’s degree program in Management is ideal for business professionals who wish to advance into managerial roles, but don’t want to sacrifice their personal time or current career. The online degree program provides you with a holistic understanding of business management and operations to help you become a more effective manager.

The Marketing concentration courses cover topics including consumer behavior, promotional strategies, international marketing, and internet marketing. The curriculum is designed to ensure graduates know how to reach a target audience and deliver an effective corporate messaging strategy. Those who want to understand how people decide to make purchases, as well as how to leverage that decision-making process to increase sales, will be perfectly suited to the Marketing concentration.

Last updated Apr 2019

About the School

Founded in 1887, Benedictine University is dedicated to the education of undergraduate and graduate students. Benedictine is regionally accredited by the Higher Learning Commission of the North Centra ... Read More

Founded in 1887, Benedictine University is dedicated to the education of undergraduate and graduate students. Benedictine is regionally accredited by the Higher Learning Commission of the North Central Association of Colleges and Schools (NCA). Read less